qian
qian
Yang Qian, a famous management expert, senior business management consultant, domestic senior marketing expert and sales training expert, vice president and professor of Beijing Business Management Cadre College, was rated as "China's top ten planners" in 1998.
Personal profile
He is a famous management expert, senior business management consultant, domestic senior marketing expert and sales training expert, vice president and professor of Beijing Business Management Cadre College. He was rated as "China's top ten planners" in 1998.
work experience
He is a famous management expert and senior business management consultant. He is now the vice president and professor of Beijing Business Management Cadre College, the president of success marketing magazine, and the visiting professor of training center of State Economic and Trade Commission. Now he is the marketing consultant of many companies.
In 1992, we began to pay attention to the development of direct selling. In November 1993, he planned and held a seminar on "Introduction and development of direct selling", which conducted a more in-depth study on various non-traditional marketing methods. He became one of the earliest experts to study marketing methods in China and served as a consultant for many enterprises to transform marketing methods.
He took the lead in planning and organizing such large-scale activities as "large-scale Seminar on creating learning enterprises", "China success summit", "seminar on network management trends in the 21st century" and "International Seminar on marketing and national conditions". In early 1999, the Maotai Town wine culture radiation project was involved in the plan. The liquor business and culture were combined to carry out bundled transfer. This concept marketing has gained considerable recognition in the Baijiu world.
In 1999, the magazine "success marketing" was founded. Through market segmentation, it found a new position in the market of publications like forest, and combined success with marketing skillfully. As soon as it was put into the market, the magazine became famous. At present, it has become a very influential magazine in the market.
In the early 1990s, he was involved in marketing, management, success, leadership and other disciplines, with unique academic thinking and research perspective. He was an extremely active planner in the domestic academic circles, and one of the scholars who applied multidisciplinary theory to enterprise activities earlier in China. He was especially good at various marketing mix strategies, ways of entering the market, leadership promotion, and heart building The research and planning of intellectual cultivation and other aspects have been widely praised by the business community. Committed to the research and promotion of various new marketing methods, and made an important contribution to the improvement of domestic sales methods.
Areas of expertise
Sales and marketing strategy planning consultation
Honors
In 1998, he was named "China's top ten planners". He often conducts special interviews and publishes articles in CCTV economic half-hour, China National Radio, economic daily, China business daily and other important media. He once gave a series of lectures on "organization (enterprise) learning and team building" in the academic lecture hall of CCTV. He was selected as "21 people who influence China's planning industry".
Customer service
Our clients include retail industry, manufacturing industry, food industry, cosmetics industry, insurance industry, banking industry, etc. we have successfully worked for Daqing Oilfield, Enwei Group, Tianshi group, American Mary Kay company, Hong Kong Kangfu group, Shandong Binhua group company, Qisheng electric appliance, China Post Group, China Coal Construction Group, Huadong Electronics, Zhongtian hi tech, Guangzhou COSCO, etc Industry offers, including
strategy
Planning, advertising planning, marketing planning, training, CI import, management consulting and other comprehensive planning services.
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Chinese PinYin : Yang Qian
qian
