Madden
Maden is a new and cutting-edge men's shoes brand founded in 2008. The team members are composed of senior people in the Internet and footwear industry, with the registration number of 22840270 and the trademark classification of 25.
Product introduction
Clothing series
American tooling, Japanese AMI khaki, military, ivy, Indian, locomotive and other styles of clothing.
Shoes series
American style tooling boots, retro canvas shoes, Japanese sports and leisure shoes, outdoor beach shoes, etc.
Brand culture
In the design of new products, maden is simple in style, careful in color selection, and emphasizes comfort and elegant performance. Pay attention to the details of workmanship and comfort, and show simplicity, comfort and appropriateness in workmanship and material texture.
"Cost performance is not a low price, but a value beyond its price"
The price of maden products is not the lowest, so it is difficult to win in the competitive market. In the price war of commercial behavior, there is never a winner. Fierce competition will reduce the profits of businesses, greatly increase the cost of marketing, and the pursuit of a further breakthrough in the price bottom line, only from the product itself and process cost reduction.
Brand mission
A quality life doesn't need to be that expensive. The brand insists on putting the idea of "good things are not expensive" into its products. Madden has been upgraded to the same supplier as the first-line brands at home and abroad. At the same time, it has direct sales from the supply chain to consumers through the network platform, so as to save intermediate costs as much as possible, so that consumers who are also keen on retro tooling culture can buy high-quality products at affordable prices.
Brand Vision
To make better tooling is the ideal of the team. Madden may be able to make you satisfied with a lot of clothing, but what the brand wants to bring is clothing that can surprise you. About how to make good tooling, the brand is exploring, which is the attitude that the brand wants to express and adhere to.
Brand public welfare
Since 17 years ago, the team has carried out public welfare activities to care for left behind children. On June 1, 2018, the team designed and customized 1000 dreamers' public welfare T-shirts with the theme of "ihavedream", and spent a "different" children's day with the children in Dashanli, Wanzhou, Chongqing. Flying into space is a millennium dream of mankind, and the brand team hopes that these children can embrace their dreams.
In May 2019, the team came to Qifen Village Primary School in Youyang, Chongqing, to provide children with water purifier and healthy water knowledge.
Chinese PinYin : Ma Deng
Madden