China Sculpture City

China Sculpture City

Huian County "China carving city" is located in one of the top 100 counties in China's economic strength. Huian County, the famous hometown of overseas Chinese in Fujian Province, is located in the center of Fuzhou Xiamen section of National Highway 324, 9 kilometers away from huangtang interchange of Fuzhou Xiamen expressway. It is one of the few large-scale enterprises integrating the development, production, exhibition, trade and tourism of carving art in China.

Enterprise profile

area covered

The carving art city covers an area of 108 mu with a total investment of 98 million yuan. The first phase of the project covers an area of 52 mu, with a construction area of 27931 square meters. There is a large-scale stone carving processing area and a product exhibition hall. The stone carving processing zone is divided into shadow carving production processing zone, small handicraft processing zone and large stone carving processing zone. Along the Fu Xia highway, there is also a multi-functional business center.

yield a product

The carving art city was completed in December 1999 and opened to the public. Now it is under the overall management of Huian China Carving Art City Development Co., Ltd. For many years, we have organized stone carving enterprises all over the country to develop, produce, exchange information and technology, display and order eight kinds of products, including steles, building materials, building components, craft carving, garden craft sculpture, stone machinery and abrasives, new stone species, environmental protection treatment technology and equipment of stone industry, wood carving resin crafts, tourism crafts, etc.

honor

It has successfully held the first and second Quanzhou (Hui'an) Stone International Exhibition, China Hui'an traditional carving competition, the first "Hui women's style" tourist souvenir design and production competition, and the first China carving art festival and other large-scale competitions and art exchange activities. It has received hundreds of thousands of businessmen and tourists from home and abroad, and its technology, technology and business influence has radiated to China More than 30 countries and regions outside China. In 2001, the total annual revenue of carving art city was 300 million yuan, and more than 5000 people were employed in various posts.

Huian China carving city has become an influential professional carving Market in southeast coastal areas of China.

The development background of industrial tourism

Huian County, Quanzhou City, where China carving city is located, is famous for its "hometown of architecture" and "hometown of stone carving".

Hui'an carving has a long history. The development of stone carving can be traced back to the Jin Dynasty more than 1600 years ago. In the Ming and Qing Dynasties, the style of Hui'an carving art gradually turned to exquisite carving and became an outstanding representative of Southern carving art. With the change of time, Hui'an artists' works gradually spread all over the north and south of the country and Southeast Asia, and their reputation has been widely spread at home and abroad. Huian carving art beats nature. It is a wonderful flower of Chinese traditional culture. It is called "the art of heaven and earth", "the light of the nation" and "the world is one of the world". The stone components of several major historical monuments in Beijing, such as the Great Hall of the people, the monument to the people's heroes, Chairman Mao's memorial hall, the China Century Monument and so on, are all made by Hui'an craftsmen. Many architectural carving projects such as steles, forest of Steles, large statues, and memorial towers in various parts of the country are the immortal works of Hui'an craftsmen. Since the reform and opening up, Huian stone carving industry has developed rapidly. On the basis of giving full play to the advantages of traditional carving, it has vigorously introduced advanced technology and equipment. Its stone carving processing capacity and technical level are in the forefront of the same industry in China. Its products are exported to Southeast Asia, Europe, America, Hong Kong, Macao, Taiwan and all over the country. Huian is also one of the largest distribution centers of stone products in China. Stones come from all over the country and more than 30 countries and regions in the world, and its products are also exported to more than 30 countries and regions. Tens of thousands of customers from all over the world come and go to Huian every year. Huian has gradually become the largest, most advanced technology, most prosperous development, best equipment, the strongest processing capacity and the widest market in China It is a base of carving arts with the widest variety.

Development status of industrial tourism

Large scale greening

In 1999, with the concern and support of Fujian Provincial Tourism Bureau, Hui'an County Party committee and government, China carving city in Hui'an, invested by Quanzhou Shengrong group, came into being. Taking the opportunity of "tourism development upsurge" in China, this paper introduces industrial tourism as a new tourism project into the development strategy of carving art city, and puts forward a new idea of "rational development and utilization of resources, vigorously promoting carving art culture, developing and expanding industrial tourism, and optimizing the economic structure of enterprises". During the construction of the roads in the early Exhibition City, large-scale greening and beautification of the environment have been carried out, and night scenery projects have been set up. In order to facilitate the daily tourist reception, the carving art city is specially equipped with 12 full-time and part-time tour guides to explain in detail the development history of Hui'an carving art, the varieties and categories of Hui'an carving art products, and help enterprises make product introductions for tourists and merchants who come to visit and trade negotiations. At the same time, combined with the surrounding scenic spots, opened up a number of tour lines. In terms of tour content setting, the Carving Art City recruits enterprises with high cultural content, complete variety and exquisite skills, and sets up thousands of varieties according to the five art forms of Hui'an stone carving, including round carving, relief carving, sunken carving, line carving, shadow carving, stele building components, garden carving technology stone carving, practical utensils, environmental stone and so on After visiting the process of shadow carving and handicraft carving, the customers had a great desire to buy their products. Carving art city also specially organized some personnel to participate in various publicity and promotion activities organized by provinces, cities and counties, so as to further expand its influence and expand the tourist market.

Employment

Since the completion of "China carving art city", 40 people have been employed in tourism (including 12 laid-off workers). In 2000, it received 150000 tourists, and the tourism revenue was 1.2 million yuan. From January to October 2001, it received 180000 tourists, and the tourism revenue was 1.4 million yuan. The successful development of the carving art city not only attracts more tourists, but also connects Huian's famous tourist attractions, such as the Chinese stone carving art expo park, Chongwu ancient city, qingshanwan, Luoyang Bridge, making Huian's tourism brand more and more famous. Driven by it, the county's stone carving and stone products factory has developed to more than 1300 in 2001, with nearly 100000 employees. Its total product volume, scale and export volume are among the top in the same industry in China. Huian County has also gradually formed a stone carving and stone technology corridor in Huian section of 324 National Highway and dozens of miles of huichong highway.

Development experience summary

Since the "China carving art city" Development Co., Ltd. launched industrial tourism, it has solved more than 40 tourism employees and achieved tourism income of more than 2.6 million yuan, promoting the rapid development of enterprises and local economy

1. Improve the visibility of the enterprise and promote the formation and development of the brand of "China carving city". At present, China carving art city is the largest professional stone carving enterprise in China with the most exquisite skills, the most sophisticated equipment, the most advanced technology, the strongest processing ability and the most varieties. More than 300000 visitors to the carving art city are eye opening and full of praise. Coupled with the sincere, warm and standardized service of the carving art city, many tourists have become the voluntary propagandists of the carving art city, which greatly improves the service quality“ The popularity of "China carving art city" has also promoted the formation of the brand, and the popularity of the enterprise has been rising.

2. Promote enterprises to improve service facilities. According to the requirements of "six elements" of tourism and tourism service specifications, while establishing close ties with surrounding hotels and providing catering, accommodation, entertainment and other services, enterprises invest a lot of money in other supporting service facilities, mainly road hardening, greening, night view engineering, parking lot, tourist toilet, security service, tour guide service and other supporting facilities, and attract financial and telecom investment , travel agencies, information consulting and other departments have settled down to provide services for tourists and win their praise.

3. Enterprise economic development, social security and stability, workers and farmers are benefited. Since the development of industrial tourism, the turnover of enterprises has been increasing, which has brought huge profits for enterprises. The enterprise adopts the method of releasing water to raise fish, and does not charge tickets for three years (2000-2002). It mainly relies on tourists' purchase of stone carving souvenirs and other related income to further attract tourists. Therefore, although there is no admission ticket, it also brings higher income for the enterprise, making a profit of more than 2.6 million yuan in two years. At the same time, the society inside and outside the "China carving art city" is stable, the environment is clean and orderly, which increases the income of the enterprise staff and the surrounding farmers, and the living standard has been greatly improved.

4. The enterprise is cohesive and the staff are proud. Through about two years of industrial tourism business, the cohesion of the enterprise and the pride of the staff are becoming stronger and stronger. By carrying out various training activities, the enterprise standardizes the service standards, improves the quality of employees, and enriches the connotation of enterprise culture. Now, more and more senior talents and supporting enterprises are required to work in "China carving art city", which has laid a good foundation for the future development of China carving art city.

5. The popularity of Huian, the hometown of stone carving in China, has been further improved, the development of local economy has been promoted, the progress of local stone carving art and the development of tourism supporting industry have been promoted. The completion of "China carving city" and the development of industrial tourism business have further improved Huian's popularity and promoted the development of local economy. At the same time, it greatly promoted the development and progress of local stone carving art, and promoted Huian carving

Chinese PinYin : Zhong Guo Diao Yi Cheng