Donghu vinegar garden is the first company and factory Museum in Shanxi Province to show the traditional and modern old vinegar production process and the historical and cultural connotation of old vinegar.
Chen lietang and vinegar treatment garden have collected all kinds of vinegar brewing utensils, farming utensils and more than 700 vinegar treatment prescriptions since the Western Han Dynasty, which can fully understand the historical and cultural heritage of Shanxi old vinegar.
Visitors can personally participate in part of the production process, and taste all kinds of aged vinegar for free.
As this is a food industry, for the sake of food hygiene, tourists are not allowed to walk around and touch the production tools at will.
East Lake vinegar Garden
Donghu vinegar garden is located at No.26, madaopo, between Dongshan Expressway and Jianshe North Road in Taiyuan City, covering an area of more than 20000 square meters. Shanxi is most famous for its old mature vinegar. Donghu vinegar garden is the first company and factory Museum in Shanxi Province to dynamically display the production process of traditional and modern old mature vinegar and its historical and cultural connotation.
Development history
In 2004, Donghu vinegar garden, the only tourism brand in brewing industry in China, was successfully registered as a national tourism trademark. "East lake vinegar garden" tourism trademark registered successfully
The "east lake vinegar garden" established by Shanxi old mature vinegar Group Co., Ltd. with the theme of Shanxi old mature vinegar culture was approved for tourism trademark registration after being recognized as a national industrial and agricultural tourism demonstration scenic spot by relevant parties. This is the only vinegar cultural tourism park in China and the first registered vinegar Garden Tourism trademark in China.
Shanxi old mature vinegar Group Co., Ltd. is a joint-stock company established on the basis of Shanxi old mature vinegar factory, mainly producing "Donghu" brand Shanxi old mature vinegar. "Donghu" brand old mature vinegar is the inheritor and typical representative of Shanxi old mature vinegar history and culture. In 1998, the company invested more than 1 million yuan to establish "east lake vinegar garden" for the sustainable development of Shanxi old mature vinegar. "East lake vinegar garden" condenses the cultural heritage and historical accumulation of Shanxi old mature vinegar, shows the tourists the complete set of Shanxi old mature vinegar technology and the honor of "East Lake" brand, and becomes a platform for domestic and foreign tourists to understand Shanxi old mature vinegar. Up to now, "east lake vinegar garden" has established tourism cooperation relations with more than 170 domestic travel agencies or companies. By 2007, it has received 490000 domestic and foreign tourists. At the same time, the east lake vinegar garden has been set up by Taiyuan municipal government as a project to attract investment from the society and expand the park.
Among the 333 "the first batch of industrial and agricultural tourism demonstration scenic spots" announced by the National Tourism Administration, east lake vinegar garden is the only project with vinegar culture as the theme, and also the only vinegar culture tourism park. The trademark registration of "east lake vinegar garden" and "acyl garden" and "acyl square" is an effective way for enterprises to protect intellectual property rights, so that enterprises can use legal means to combat unfair competition, and also provide a platform for the world to understand Shanxi. As a registered trademark, its scope of protection not only covers tourism, but also includes vinegar culture exhibition and craft operation performance.
Guo Junlu, general manager of Donghu vinegar garden, said that as a characteristic tourism, Donghu vinegar garden will develop chain operation in the future to let more people understand and consume authentic Shanxi vinegar. It is estimated that after the renovation, the annual number of visitors to the east lake vinegar garden will rise to 300000, and the direct economic benefit will reach 6.5 million yuan.
In 2005, after being recognized as the national industrial and agricultural tourism demonstration scenic spot by relevant parties, it was approved to register the tourism trademark. This is the only vinegar cultural tourism park in China and the first registered vinegar Garden Tourism trademark in China.
Tourism information
Bus: take bus No.9 or 809 from Taiyuan city to Gongren new village, and walk for 10 minutes to No.26 of madoupo.
geographical environment
Donghu vinegar garden is located at No.26, madaopo, between Dongshan Expressway and Jianshe North Road in Taiyuan City, covering an area of more than 20000 square meters.
natural resources
Chen lietang and vinegar treatment garden of East Lake vinegar garden. All kinds of vinegar brewing utensils, farming utensils and more than 700 vinegar treatment prescriptions since the Western Han Dynasty were collected. The historical and cultural heritage of Shanxi old mature vinegar was fully displayed in the form of ancient and modern utensils display, literature and classics excerpts, pictures and photos, and product display. Close to the antique building Meihe juchuchufang, we are faced with the smell of sour and fragrant aged vinegar. Entering the antique meiheju vinegar workshop is like coming to the old mature vinegar workshop 500 years ago. The old vinegar is fragrant, refreshing and full of vinegar flavor, which is unforgettable. The production process and steps of "steaming, fermenting, fumigating, drenching and sun drying" in the workshop can be seen at a glance. Tourists can participate in part of the production process or enjoy the feeling of "soft, sour, fragrant, sweet and fresh" of the aged vinegar.
Honor and reputation
At present, the east lake vinegar garden is known as "the first workshop of vinegar brewing in China" by the industry. There are old mature vinegar and healthy vinegar treatment garden, honor exhibition room of East Lake brand, modern decoration process of Shanxi old mature vinegar and other projects. The garden has formed a history museum of vinegar culture and a unique industrial tourism park. Since its opening in 2002, Donghu vinegar garden has received nearly 400000 visitors, especially during the May Day golden week in 2004, with a total of 20000 visitors. As a tourist product, the annual sales of "five year old vinegar" alone has reached more than 1.5 million yuan. There are more than 130 travel agencies in the province, and more than 40 travel agencies in Beijing, Hebei and other surrounding provinces and cities have become fixed partners. National television of the United States, NHK television of Japan and other domestic and foreign media have made a detailed report on the east lake vinegar garden.
Other information
Cordial care of state leaders
On July 4, 2009, Premier Wen Jiabao inspected the east lake vinegar garden. In the pavilion of the factory area of Shanxi old mature vinegar group, Wen Jiabao and the workers of the vinegar factory sat around, together with them to feel the pulse for the upgrading of Shanxi's industrial structure.
Wen Jiabao knows Shanxi industry very well. He said that there are three major types of industries in Shanxi: one is the pillar industry dominated by coal, coke, metallurgy and electricity, the other is the traditional processing industry such as old mature vinegar, and the third is the emerging industry such as high-tech industry.
Wen Jiabao told the people present that the first type of pillar industries should integrate high and new technology and information technology into them, so that their scientific and technological content is higher, their products are safe and reliable, and they have higher quality and efficiency; the second type of traditional processing industries can also integrate new technologies to achieve large-scale production, while maintaining traditional culture. Emerging industries include new materials, new energy, energy conservation and environmental protection technologies.
In particular, he pointed out that safety and quality must be put first in the traditional food industries in Shanxi, such as Donghu old vinegar, Xinghua village Fen Liquor and Zhuyeqing. If an enterprise wants to be sustainable and can stand up, it has to be honest and of good quality. It depends on its real ability to enter the market.
In 2009, Jia Qinglin, member of the Standing Committee of the Political Bureau of the CPC Central Committee and chairman of the CPPCC National Committee, also inspected the east lake vinegar garden. In addition, Donghu vinegar garden also received Bo Xilai and other leading comrades.
Social celebrities
Since its opening, Donghu vinegar garden has received many social celebrities
Shooters Xu Haifeng and Tao Luna
Crosstalk actor Jiang Kun
Director Wu Yigong and Hu Mei (later directed 28 episodes of TV series Jinyang old vinegar workshop based on this)
Actors Cui Jie, Ma Qiang, Jin Xin, etc
Zhou Heping, former Vice Minister of the Ministry of culture and director of the National Library, Zhang Yafang, director of the personnel department of the Ministry of culture, Zhao Wen, director of the financial department of the Ministry of culture, and Zhou Guanglian, deputy director of the Public Culture Department of the Ministry of culture
Address: No.26, madaopo street, Xinghualing District, Taiyuan City
Longitude: 112.596173
Latitude: 37.879596
Tel: 0351-4420892
Tour time: 1 hour
Traffic information: East Lake vinegar garden is located in Taiyuan City, about 6 kilometers away from the city
Take bus No.3, No.9, No.19, NO.410, NO.410 branch, no.602, no.809, no.816, no.826, no.863 and Jinlin Baihuayuan line to Honggou intersection of Dadongmen street, and walk for about 25 minutes.
Ticket information: free explanation and free vinegar.
Opening hours: 8:00-19:00 in summer and 8:00-18:00 in winter
Chinese PinYin : Dong Hu Cu Yuan
East Lake vinegar Garden
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