Pearl River New Town Plaza

Pearl River New Town Plaza

Pearl River New Town Plaza is based on the original "Xiancun commercial city" and transformed according to the standards of high starting point, high quality and international modern large-scale comprehensive shopping mall.

Introduction to scenic spots

Pearl River New Town Plaza is based on the original "Xiancun commercial city" and transformed according to the standards of high starting point, high quality and international modern large-scale comprehensive shopping mall. The square is located in Tianhe commercial center, Diwang, located in the central axis of the city. It is an innovative combination of warehouse type building materials supermarket, large department stores and nearly one thousand businesses. The square integrates leisure, entertainment and food. To provide consumers with one-stop shopping convenience, greatly saving shopping time.

Trendy zone

Special product exhibition center with an area of more than 5000 square meters.

one good show after another

Developers organize large-scale activities all year round.

Perfect function

Set leisure, shopping, entertainment, diet in one.

Reasonable layout

Perfect planning, scientific and reasonable layout of shopping malls.

Features of scenic spots

Guangzhou Pearl River New Town core area square named "Flower City Square", and will be built into the largest flower viewing place in Guangzhou.

Pearl River new town is the new central axis of Guangzhou City and the core area of CBD. Huacheng square is located in the center of Pearl River New Town, south of Huangpu Avenue, east of Huaxia Road, west of Xiancun road and north of Linjiang Avenue, with a maximum width of 250 meters and a total area of about 560000 square meters. There are 39 buildings planned to be built around, including children's palace, Guangzhou Grand Theater, Guangzhou Library, Guangzhou Museum, Guangzhou tower and other landmark buildings in Guangzhou, of which 8 have been completed and 28 are under construction.

Huacheng square, which is about to be completed and opened, is equipped with artificial landscape lake area, large fountain, lighting square, cold fog cooling system and more than 600 trees. It will be built into a flower viewing place with the largest area, the most varieties, the most beautiful shape and the most distinctive characteristics of the flower city in Guangzhou, so as to make the flowers bloom all the year round and the flowers compete with each other to polish the brand of the flower city.

Guangzhou municipal government officials said, "Flower City" is another name for Guangzhou, which is well-known and specific in China and even overseas. Naming the ground square in the core area of Pearl River New Town as "Huacheng square" is conducive to highlighting the characteristics of Huacheng and facilitating its dissemination. From the pronunciation, whether in Mandarin or Cantonese, it is very loud.

According to reports, Huacheng square has three floors of underground space: the first floor is the underground municipal passage, which is connected with the surrounding projects, and has a commercial city of 150000 square meters. The second floor is the parking lot, and the third floor is the automatic passenger transport system.

The underground space of Huacheng square is combined with the traffic organization system. The automatic passenger transportation system is set up underground, which can be connected with Metro Line 3 and line 5. The separation of people and vehicles can solve the problem of vehicle traffic and provide ground leisure space for citizens. The centralized cooling system, vacuum garbage collection and treatment system and rainwater collection system are built by using high-tech environmental protection technology.

Out of the market again

Pearl River New Town Plaza "transformed" Weijiasi Home Expo Center reopened, and the business of Pearl River New Town, which had been quiet for a while, was rejuvenated.

High rent once desolate

Pearl River New Town Plaza is located in the west of Huangpu Avenue and the north of Pearl River New Town, covering a total area of more than 55000 square meters. From the middle of 2002 to the beginning of 2003, the Plaza gathered Haomeijia, Beijing Hualian Commercial Building and other businesses, forming a quite innovative large-scale commercial center. After more than half a year, Beijing Hualian Commercial Building was withdrawn for various reasons. Subsequently, many brand home furnishing stores, jewelry stores, catering stores, entertainment venues, etc. that settled in the same period were closed one after another. The once bustling Pearl River New Town Plaza is just a building materials supermarket in the north. Haomeijia is still a bit hot. In the south tower area, except for a few Japanese restaurants such as 8000 generations, it is almost completely cold.

The reasons for the loss of Pearl River New Town Plaza are related to the development boom of Pearl River New Town, the decline of regional popularity, and the high rent.

New development

Since the middle of this year, the Guangzhou municipal government has reviewed the planning of the Pearl River New Town, and then launched a series of new plots for auction and listing. As a result, the Pearl River New Town, which had been neglected for a while, has been revitalized. Many residential projects, such as Kaixuan new world, Liya Bay and the seaside garden of the new town, have been launched, and nearly 20 construction projects have been stepped up at the same time. In particular, since the beginning of this year, the popularity of Zhujiang New Town has been greatly boosted by the good news such as the planning and construction of four municipal supporting projects and subway lines, Guangzhou's bid for the Asian Games and the new urban construction venues in Zhujiang. From the end of last year to the beginning of this year, the Guangzhou municipal government has repeatedly selected the lottery issuing site in Zhujiang New Town, which has also helped to boost the popularity of the district to a certain extent.

Facing the new business opportunities of Zhujiang New Town, the developer of Zhujiang New Town Plaza repackaged it. In the name of "Weijiasi Home Expo Center", the south tower and the shops on the fourth floor were re planned in April this year. The rent of the first floor was about 120 yuan / m2 / month, and the rent of the second, third and fourth floors was about 90 yuan / m2 / month.

In just two months, the Pearl River New Town Plaza was successful in attracting investment again. The developers basically rented out more than 50000 square meters of shops, and officially opened on June 19. Today, the newly opened "Weijiasi Home Expo Center" includes the 1-3 floors of the South Tower of Pearl River New Town Plaza and the 4 floors of the north and South towers. It is still the same as the original plan, integrating home furnishings, building materials, catering and entertainment. In addition to home furnishings and catering facilities, it also has cinemas, nightclubs, karting yards and other consumer places, so that consumers can buy what they need in a comfortable environment and wide space Goods, you can eat, drink and play all kinds of enough, forming an innovative combination of household goods and entertainment integration.

Whether to be prosperous or not depends on the future market

As the largest commercial supporting facilities of Zhujiang New Town, Zhujiang New Town Plaza can be said to grow together with Zhujiang New Town, and its "revival" will make up for the lack of strong flavor of life in Zhujiang New Town to a certain extent.

Some people in the industry pointed out that Kaixuan new world shop, Gaode center podium and other commercial projects have been launched one after another, and it is estimated that they will open one after another next year. At the same time, nearly 20 commercial projects and hotel projects currently under construction in Zhujiang New Town will be opened in the next two years. At present, the commercial prospect here is promising, but whether the square can finally prosper depends on the future market. If the Pearl River new town square can be fully revived, it will indicate that the Pearl River new town will usher in a real commercial era.

Address: No.302, Huangpu Avenue West, Tianhe District, Guangzhou

Longitude: 113.32716360979

Latitude: 23.125264532978

Ticket information: no ticket required.

Chinese PinYin : Zhu Jiang Xin Cheng Guang Chang