Jin Kaiping
Jin Kaiping, male, chairman of the board of directors of Australia China group. Born in Shanghai, in 1987, Jin Kaiping prepared to study in Australia with a thousand Australian dollars. Studying is just an excuse. His real purpose is to do trade between Australia and China. On the plane, he did not hesitate to tell his plan to the people on the same plane to study in Australia. Naturally, he was ridiculed. After several years of hard work, he gradually developed the Australia China group, which is now a comprehensive group involving real estate, international trade, Chinese publishing, Chinese medicine diagnosis and treatment, travel service, education and other industries, known as the "Golden Bridge of economy and culture between Australia and China". His Australian dream has begun to fly.
Profile
Jin Kaiping, male, chairman of the board of directors of Australia China group, from Shanghai, is currently the richest overseas Chinese in Victoria, Australia. Mr. Jin Kaiping immigrated to Australia in 1987. He studied at the Royal Polytechnic University of Melbourne for an MBA and taught at the Victoria Business School of Deakin University in Australia. In 1988, he was authorized by the Victoria Business School of Deakin University to organize the "China Trade Research Center" and held the position of senior manager.
Character experience
In 1987, Jin Kaiping was preparing to study in Australia with a $1000. At the beginning, he was almost deported, but he obtained permanent residence status. One month later, he established the China Economic and Trade Research Center at Burwood business school, but he did not attend a class, but got his diploma. Nine months later, he published his English monograph "China Trade Guide" Jin Kaiping has achieved a series of incredible things. Today, he is leading a comprehensive group involved in many fields, with 10 commercial buildings in Melbourne. This experience has a strong sense of legend. "Since I decided to go to Australia, I have been determined to start my own business," Jin told China Economic Weekly
In his first three years in Australia, he was the chief reporter of immigration guide, manager of International Department of LV business school, master and doctoral student of Royal Melbourne Polytechnic University, and author of China trade guide. However, he always wanted to have a career of his own. After weighing it over and over again, he gave up his studies and began to explore the first pot of gold. This time, he turned his eyes to traditional Chinese medicine and was determined to let Australians accept it.
It's easy for a Chinese to accept casserole, herbal medicine and acupuncture. However, for Australians, traditional Chinese medicine has the color of mystery and even witchcraft. They don't believe that the dark and bitter liquid produced by all kinds of "hay" can cure diseases. When the silver needle plunges into the body, they even feel nervous and faint. Therefore, traditional Chinese medicine clinics in Australia are mostly opened in Chinatown or Chinese people's gathering But Jin Kaiping is not convinced. He just wants to recommend Chinese medicine to native Australians. He doesn't believe that Chinese medicine, which has cured hundreds of millions of Chinese, can't cure more than 10 million Australians! Soon, the clinic opened. At the end of the first month, Jin Kaiping made a settlement, with a loss of more than 3000 Australian dollars on the book. The first bucket of gold was not so easy to earn. After careful analysis, Jin Kaiping believes that the reason for the loss lies in the low recognition of traditional Chinese medicine by Australians. He will focus on marketing in the next step.
In Melbourne's supermarkets, seaside and other places, Jin Kaiping leads the doctors in the clinic to provide free consultation and on-site massage treatment; he also distributes the clinic's brochure door-to-door to the mailbox of people living nearby, and takes out $2000 a week for marketing promotion. Dozens of English newspapers in Melbourne have advertisements for the clinic, including important newspapers There are also clinic introductions and soft advertising articles on a regular basis. Of course, the most powerful persuasion is the case. The clinic used acupuncture for six months to cure a patient with hemiplegia for 20 years, which caused great repercussions in the local area. The business of the clinic suddenly went up.
This is something that Jin Kaiping is proud of so far. His TCM clinic is the first one in Australian history to enter Australian residential areas. Therefore, the China Administration of traditional Chinese medicine has specially sent people to investigate and discuss domestic exchanges with China.
With the successful experience of the first, Jin Kaiping soon opened a second clinic. In two years, he successively opened six Chinese medicine clinics. It was these six clinics that earned him the first bucket of gold in Australia - a $1 million.
Real estate is the pillar industry of Australia China group. The development in this aspect is due to Jin Kaiping's first purchase of real estate, which he called "beautiful mistake".
After two years in Australia, Jin Kaiping was prompted by his friends to buy a house with a loan. Because of the limited funds on hand, he has only two choices: to buy an old house in a good location or a new house in a poor location. His friends recommend him to buy an old house in the center of Melbourne, because every seven or eight years, the house price in Melbourne will double. Buying a house is not only for living, but also for investment. But when Jin Kaiping saw the dark, cramped and musty old house built in the 1970s, he hesitated. In the end, he chose a spacious and bright house 30 kilometers from the city center.
Ten years later, the old house that Jin Kaiping gave up appreciated by 100%, and the new house he bought only appreciated by 30%.
Jin Kaiping soon realized the mistake of this purchase, and at the same time understood the significance of real estate investment. He started the investment "experiment" in real estate.
In 1992, he bought the real estate of Burwood traditional Chinese medicine clinic and made a net profit of $200000 after selling it. In 1993, the real estate value of Doncaster traditional Chinese medicine clinic had doubled, but he didn't sell it because he wanted to apply for the approval to build four houses. After receiving the approval, the value of the land would double again and reach $700000. In 1994, he bought a piece of land by the lake and made a net profit of $1 million Yuan. Three experiments were very successful, Jin Kaiping decided to enter the real estate market in Melbourne.
Because of a certain amount of capital on hand, Jin Kaiping put forward very harsh conditions for the real estate projects to be invested: first, the land should be large, second, the location should be good, and finally the price should be reasonable. When his offer was placed in front of the real estate agent, all the people shook their heads: can't do it! The location is big and the price is high. Jin Kaiping's answer is: as long as you want to do this business, you can do it! So the ACFTU building came into his view.
The building is located at a crossroads, on the central axis of Melbourne, opposite the largest shopping center in Melbourne, and on the side of the central railway station. The tram around the city passes through here, which is quite good. He also learned that in 1989, someone offered a $19.8 million to buy the building, but the owner refused. His offer was a $25 million. Now, the owner's offer has dropped to a $8 million. Jin Kaiping felt that he had found Jin Yuanbao. However, his friends think that he is crazy, because at that time, it was the low tide of commercial buildings in Melbourne, and people generally thought that the fengshui of the building was not good. After all the tenants entered the building, their business was not good, and finally they had to move away. Poor management led to poor maintenance, serious aging of air conditioning system, sanitation, fire fighting, office equipment and so on, with only half of the tenants. Under the circumstances at that time, investing in the building was like jumping into a fire pit. However, Jin Kaiping believes that as long as the various facilities in the building are updated and the maintenance and management are strengthened, the tenants will definitely come uninvited. He decides to buy the building.
He began to negotiate with homeowners according to Chinese thinking. The owner of the house is a Jew, and the Jew is well-known for his shrewdness. Generally speaking, he can't get any advantage in doing business with them. Jin Kaiping was determined to use the shrewdness of the Chinese people to deal with the shrewdness of the Jew. At that time, he was not very clear. In Australia, the offer of the owner was generally without water, and there was no counter-offer in business, but he cut off the offer at once I'm afraid that's something that the Jewish businessman never met in his life. The negotiation was very difficult, and after more than two months, there was no result. During the visit, a Chinese leader said to him after knowing the situation: Jin Kaiping, don't be too eager for quick success and instant benefits. You should act according to your ability. In fact, your strength is clear to everyone. The leader is quite clear about his situation, and the implication is: you can't afford it. Don't dream of buying a house and a building all day long. He laughed it off. In the third month of negotiations, the Jews gave in, and in the end, Jin Kaiping bought the ACFTU building for 5.5 million yuan. After buying the building, Jin Kaiping learned that there is another name for the building, named after former Australian Prime Minister Hawke, which is "Hawke building".
The deal is like a big bomb in the depressed real estate market in Melbourne. The only economic and financial newspaper in Australia, financial review, commented that the commercial property market in Melbourne began to recover after five years of downturn, and the ACFTU building was successfully closed yesterday, which symbolized the recovery of Melbourne's economy. According to experts, commercial buildings in Melbourne will continue to rise in three years and return to the level of 1990.
After the building arrived, Jin Kaiping immediately invested in the renovation of carpets, elevators, air conditioning systems, lighting systems, wall painting, etc. one year later, the rental rate of the building reached 100%. In 1998, the building rose to 20 million Australian dollars. In 2001, the value of the building exceeded 30 million Australian dollars. The prediction of financial review has come true.
Less than one year in Australia
Chinese PinYin : Jin Kai Ping
Jin Kaiping