Zhang Xinxin

Sister Simon

This part of the data is completed by sister-in-law Simon

Sister Ximen, formerly known as Zhang Xinxin, is a fashion we media person. She was born in Yantai, Shandong Province on August 15, 1987, and graduated from the film and Television Department of Central Academy of drama with a bachelor's degree in 2006.

In 2012, it became popular because of a group of life photos on douban.com and was recognized by many netizens. He has worked as a screenwriter, drama producer and advertisement producer. He is now a fashion we media person.

Sister Simon is also one of the founders of Beijing youhuaguo culture media Co., Ltd. By 2019, more than 200 we media accounts have been incubated and signed up, covering more than 100 million fans of the whole network, becoming one of the top 100 "content startups" in the new list of 2019. Meanwhile, many of the company's works have also won the "golden pupil Award" in the advertising industry.

Character experience

Sister Simon was born in a photography family. She loved to take photos and record her life with them.

On the eve of women's day on March 8, 2012, a group of photo albums of Chinese opera sisters on maopu.com became popular on the Internet. Zhang Xinxin, known as "red lips goddess", became popular on the Internet because of her resemblance to Korean actress Quan Zhixian.

In December 2012, Ximen's sister-in-law married her husband, Ximen's senior official (Yang Kailin). Both of them were alumni of Chinese opera school. They had been in love for ten years. Both of them were freelancers. They often traveled around and shared many travel videos and life anecdotes with netizens on Weibo.

After graduation, sister Simon worked as a screenwriter, advertising producer and drama producer, shooting many short films, winning awards and showing in the short film units of Beijing International Film Festival, Yokohama Film Festival and Busan Film Festival. At the same time, she also founded stagenomore, which is dedicated to performing off stage. She has been a producer of immersion dramas such as "when we talk" and "look, they're eating".

In 2015, Simon and her two partners worked together in WeChat official account and micro-blog, "Siemens sister-in-law". They shared interesting stories and daily activities, including fashion, beauty, travel, film, drama, social topics and chicken soup. In May of the same year, the first tweet "we haven't traveled around the world yet" was sent out, which received 100000 + attention.

In 2016, the brand "just chilling" was founded.

In 2017, Gmv broke one million in one hour on the day of double 11.

On August 3, 2016, sister Simon and two partners set up Huaguo MCN.

As of March 2020, sister Simon has nearly 15 million fans.

People Awards

In 2019, sister Simon won the "most influential fashion blogger in 2019" by Phoenix fashion.

In September 2019, sister Simon won one of Forbes China's 50 KOLs.

In 2018, it won top 9 of Vogue China's most influential fashion bloggers.

In 2018, he won the top ten influential short video celebrities of microblog V influence summit in 2018.

In May 2019, sister Simon won three we Media Awards of golden pupil award.

In August 2019, he won the title of "top ten influential fashion V" of microblog in 2019.

In January 2020, sister Simon won a new list - "annual business value new media".

In January 2020, he won the title of "microblog of business value of the year".

Chinese PinYin : Zhang Xin Xin