Li Yu

Li Yu

Li Yu, English Name: Diana, female, founder and CEO of Shanghai Yurong Network Technology Co., Ltd., and the first CEO of Shanda game Co., Ltd.

brief introduction

Chinese Name: Li Yu English Name: Diana gender: female founder and CEO of Shanghai Yurong Network Technology Co., Ltd. first CEO of Shanda games Co., Ltd. former executive vice president of Shanda group

education

Peking University, China (with a bachelor's degree in Psychology); School of business, paulinger State University, Ohio, USA (with a master's degree in statistics and planning)

Resume

In 2010, he founded Shanghai Yurong Network Technology Co., Ltd. and concurrently served as CEO. since April 2008, he has been the first CEO and director of Shanda games Co., Ltd. He has been the vice president of Shanda group since March 2007. He was the vice president of SDG business unit in May 2006, and the director of the company's evaluation center in February 2005. He has successively served as the director of project management center, director of planning center, director of overseas business center, and chief supervisor of 18 (Fengyun) fund center. from 2004 to 2005, he served as the project director of Asia Pacific region at the headquarters of Expedia in Seattle, responsible for managing the project management teams in China, Japan and Australia. From 1999 to 2004, he worked for Microsoft, and successively served as the manager of office, windows and Xbox entrepreneurial teams in Redmond headquarters, during which he won the best management award of Microsoft for many times; at the same time, he founded China it club and served as the chairman of the board of directors. From 1997 to 1999, he worked as a senior manager at Fidelity Investments Boston headquarters. Since 1995, he has been working for Boston Telecom International. In addition, Li Yu also participated in the creation of the Harvard Review of China at Harvard University to build a bridge and platform for China's economic, financial, institutional reform and international exchanges, and was elected chairman of the board of directors in 1998.

social activities

Ms. Li Yu won the 7th "top 10 Chinese economic talents" award in 2010 and the "Charity Award" from Fortune celebrity. In 2009, she was honored as the "value list of Chinese business women elites" in the main list of China business women elites summit and the "person of the year 2009" in the 2009 game industry annual meeting. The 2010 China game industry annual meeting won the "Golden Phoenix Award: the most influential person in the game industry in 2009". He is also the first Chinese cover character of international market magazine. in July 2010, he won the single award of the seventh "top ten Chinese economic talents". Reasons for winning the award: outstanding performance in Microsoft; moving to Shanda and becoming deputy leader, "legend" game has become a business legend; starting a business against the wind and building the first global leading online interactive platform for mental health, it has become popular. Li Yu is a bold "red powder leader" in the IT industry and a successful woman talent in the new era focused by the media. In January 2010, Ms. Li Yu won the "Charity Award" from Fortune celebrity for her unremitting efforts to promote the development of charity in China's online game industry. In December 2009, Li Yu was listed in the "value list of Chinese business women elites" of the China business women elites summit, while Yang Lan, Jin Yuxi and Chen Xiaofeng were also listed in the value list. In November 2009, Li Yu won the "SNS & webgame pioneer" award at the second webgame & SNS community operation conference. in November 2009, the game industry annual meeting won the title of man of the year in 2009. In May 2009, Shanda game announced a strategic cooperation with director Zhang Jizhong to produce TV related online games. In May 2009, Shanda game announced that 10 products were exported to 10 countries and regions. In April 2009, Shanda game announced the joint operation of Shushan online with Qianxiang interactive, which shows that "Shanda game is willing to share the experience of operation, R & D, international cooperative development and investment with peer enterprises, jointly explore the global market and promote the sustainable development of the industry." in March 2009, the "eternal tower" went online, using the server that was originally planned to go online in one month; This is Shanda's achievements in product operation, market operation and technical operation and maintenance, relying on Shanda's rich accumulation and inheritance, and continuously carrying forward and innovating. It is the potential "manifestation" of Shanda's interactive strategy of enriching product line and excellent talent mechanism. So far, Shanda's game content platform strategy has been verified. In February 2009, Shanda game's "superstar" music interactive entertainment platform cooperated with Zhejiang satellite TV to launch the first domestic or even global program with PK public judges as the main line. In April of the same year, superstar cooperated with Sprite and Jiangsu Satellite TV across the online game and TV entertainment circles, marking the recognition and affirmation of international famous brands and traditional TV media for superstar's interactive music community and platform. In January 2009, Shanda announced the "Shengjin cooperation" with Jinshan, which opened the prelude of the industry's open cooperation in 2009; in February of the same year, Shanda announced the online game cooperation with rainstorm entertainment, leading the industry's cooperation trend again. in January 2009, at the most influential annual meeting of China's game industry, China's game industry annual meeting, Shanda won the first number of awards, with a total of 14 awards. Among them, "eternal tower" won the most expected online game of China's game industry in 2008 (the first place), "across the world" won the best web game of China's game industry in 2008 (the only one), "through online" won the most expected online game of China's game industry in 2008. Meanwhile, 18 teams won 6 Awards. Li Yu, CEO of Shanda games, said that he was "happier than Shanda when he won the prize.". In December 2008, Shanda games led a delegation to the G-star exhibition in South Korea to show the games to manufacturers from all walks of life. Products such as "ghost blows the light" and "all over the world" were well received and successfully exported overseas. in November 2008, he became the first Chinese cover character of international market. In November 2008, Shanda learning day was officially revised to "29 forum", with senior staff sharing cases and Shanda high-level wonderful comments. At the same time, "29 forum" is also open to 18 teams. In the same month, the first 18 heroes meeting opened in Wuzhen. Shanda game launched 18 fund version of "Sany promise": one promise, one thousand gold; equal treatment; smooth road. in October 2008, the 6th Internet Expo was held in Beijing, which won the only highest award of the whole venue, namely "Social Responsibility Award", and also won the "innovation breakthrough Award" and other awards with high gold content. In the same month, Shanda game sdgceo direct mail was opened, which was personally accepted by sdgceo every day, to timely understand the opinions and suggestions put forward by employees, and effectively implement the purpose of serving employees. in September 2008, Shanda's annual average wage increase reached 20%, and the "RV fund" was the first in the industry, and the experience value system was officially launched; in the same month, Shanda launched "29 employee care items", which gave middle-level backbone more authorization, more freedom and more incentives, and really made them become leaders. Shanda game's turnover rate reached the lowest level in the industry, and 95% of employees said they were proud of Shanda's service. In August 2008, Shanda merged 18 fund and Fengyun fund to establish Shanda game 18 fund, and the investment amount was expanded to 3 billion yuan. By the end of 2008, Shanda game 18 fund had invested 300 million yuan in 30 companies and online game projects. Thousands of jobs have been created. In May 2008, at the CCTV 2008 large-scale fund-raising party for earthquake relief, Shanda group delivered the 10 million yuan donation to the Civil Affairs Department on site. Chen Tianqiao, chairman and CEO of Shanda network, once again donated 2 million yuan in his own name. Shanda and its employees, users, and partners at home and abroad successively donated 16 million yuan during the earthquake relief. As a leading enterprise in the industry, Shanda game led the whole industry to stop the online game operation for three days and expressed its grief to the compatriots who died in the earthquake. In April 2008, Shanda officially announced the "group management" and established Shanda game Co., Ltd. In the same month, Shanda cooperated with zapak Digital Entertainment Limited, a leading game company in India, to export Shanda's self-developed racing online game "crazy racing" to the Indian market. 2008 China joy forum "development, investment and Prospect of Web Games" 2007 us online game conference keynote speaker "China's online game industry, users and market" 2007 China joy forum "characteristics and development of leisure games" 2006 European Game Summit keynote speaker "on single game and online game convergence"

Other information

faith:

He believes in Buddhism

Life attitude:

if you don't think about life and death and live with the attitude that today is the last day, you won't think too much about what I will get, and more about what I can do on this day

Chinese PinYin : Li Yu