Zhejiang Institute of Tourism International Education Tourism Experience Zone

Zhejiang Institute of Tourism International Education Tourism Experience Zone

The international education and tourism experience zone of Zhejiang Tourism Institute takes the national 4A tourist attractions as the standard, the national education and tourism demonstration zone as the goal, and the tourism study culture as the feature. It mainly develops international study tourism and domestic cultural tourism, shows the characteristics of Zhejiang Tourism Culture, promotes the core values of Zhejiang Tourism Vocational College, and builds a tourism cultural museum integrating international and domestic study experience It is a well-known tourism area suitable for learning and tourism in Zhejiang and China with unique characteristics, which integrates local residents' sports and leisure, campus community tour and other functions, and has certain attraction to the domestic medium and long-distance market. It is also a complex of study tourism and Cultural Expo education tourism with high brand value in China.

On October 9, 2019, the Department of culture and tourism of Zhejiang Province issued a warning to the scenic spot and set a deadline for rectification for 3 months.

survey

Located on the Bank of Qiantang River, the "Mother River" in Zhejiang Province, the experience area has a planned land area of 580 Mu and a total construction area of 205000 square meters. The architectural style full of Jiangnan garden charm and modern teaching facilities complement each other. The experience area is a unique and famous tourism area suitable for study, tourism, culture and living. It is also a study tourism and Expo scenic spot with high brand value in China, attracting many Chinese and foreign students and scholars to choose the Institute as their study destination. The international education and tourism experience area of Zhejiang Tourism Institute is a national education and tourism demonstration area. It is the tourism education center, tourism industry expo center, tourism teaching and research center and study tourism demonstration center of Zhejiang Province and even China.

Address: Xiaoshan Higher Education Park, Hangzhou

Postal Code: 311231

Basic information

Current situation of experience area

Zhejiang Institute of tourism international education experience area is located in Hangzhou Xiaoshan Higher Education Park, Qiantang River. Adhering to the concept and principle of "landscape architecture style" and "modernization of teaching facilities", it is a garden like campus scenic spot. The experience area covers an area of 580 mu, with a total construction area of 205000 square meters.

The campus scenic area has beautiful environment and complete facilities. There are 10 departments (departments, institutes) including hotel management department, travel agency management department, tourism planning department, Zhejiang Tourism Development Research Center, Zhejiang leisure and sightseeing agriculture training and research base, national vocational skill appraisal and other scientific research service institutions. There are 26 specialties closely related to tourism, such as hotel management, tour guide, travel agency management, scenic spot development and management, performing arts, tourism crafts design and production, air crew, etc.

The campus scenic spot has 30 laboratories, including the leading virtual guide laboratory in China, Hengdian experimental building, three-star practice Hotel, comprehensive simulation training room, golf training base, etc., and more than 120 high-quality training bases at home and abroad.

By means of function integration, space integration, product design, project innovation and other means, the scenic area makes full use of the existing main training facilities, functional facilities and supporting facilities of the campus scenic area to form "one Museum (Zhejiang Tourism Museum), two centers (North and South Campus Tourism reception service center) and five bases (outdoor sports construction base and love culture) of the national education and tourism demonstration zone of Zhejiang Tourism Institute The tourism spatial pattern of the international education and tourism experience area of Zhejiang Tourism Institute is as follows: exchange and study base, wine and food experience base, poetry and painting landscape tourism performance base, aviation and navigation simulation demonstration base.

The international education tourism experience area of Zhejiang Tourism Institute will adopt the opening mode of "regular opening and appointment Tour", and the tourism planning department will be responsible for the overall management and operation of the scenic spot.

 

2. Historical evolution

Zhejiang Tourism Vocational College

 

Formerly known as Zhejiang Tourism workers secondary vocational school, it was founded in September 1983 in Zhejiang hotel. At the beginning of 1984, the school was relocated to No. 324, hanghai Road, Hangzhou. The school covers an area of 17 mu, with a building area of 8885.45 square meters. The school offers two majors, hotel management and tour guide. In 1987, Zhejiang Tourism staff secondary vocational college was transformed into Zhejiang Tourism School, which became one of the earliest tourism secondary vocational schools in China at that time. In 2000, Zhejiang Tourism Vocational College was established with the approval of Zhejiang provincial government. In September 2002, Zhejiang Tourism Vocational College moved to Xiaoshan higher education park. In 2008, it was rated as the construction unit of Zhejiang Province's model higher vocational colleges. In 2009, it was the first Tourism College in China to pass the world tourism organization's tourism education quality certification. In 2010, it was determined by the Ministry of education and the Ministry of finance as the backbone Higher Vocational College construction unit of the National Model Higher Vocational College construction plan. It has become an important base for the cultivation of high-quality skilled tourism professionals in Zhejiang Province, an innovation base for the integration of tourism industry, University and research, a demonstration base for tourism standardization, and a leading base for the internationalization of tourism education. It is one of the core members of the five-star alliance. In 2013, approved by the National Tourism Administration, the college became the first high-level campus scenic spot among the National Tourism Colleges and universities in Zhejiang Province.

Characteristic tourism

1. Good environment for sightseeing and recreation

There are many kinds of vegetation, elegant environment and pleasant climate in the international education tourism experience area of Zhejiang Tourism Institute, which has good recreational value. At the same time, the garden style of architecture and modern teaching facilities complement each other, which has a certain ornamental and recreational value.

There are lakes, rivers, forests and woods in the scenic area. The catering and hotel facilities are relatively perfect, providing a study place for tourists to enjoy, board and lodging. Tourists can have practical training experience in the high-tech diversified teaching and training base, learn professional knowledge of tourism in the teaching building, study Chinese tourism culture in the library, watch the scenic spots and Zhejiang Tourism Museum in the campus, and understand the development history of some tourism industries.

The international education and tourism experience area of Zhejiang Institute of tourism has beautiful scenery, convenient transportation, low cost and natural environment, making it a place for sightseeing, leisure and study.

2. High scientific value of history and culture

Zhejiang Tourism Vocational College was founded in 1983, formerly known as Zhejiang Tourism School. Approved by Zhejiang provincial government in March 2000, it was formally established by the Ministry of education in January 2002. In June 2003, it passed the teaching qualification assessment of Provincial Department of education and became the first higher tourism vocational college in China. It is the only independent public tourism college in Zhejiang Province and subordinate to Zhejiang Provincial Tourism Administration. Since its establishment, the college has a variety of historical and cultural tourism resources, such as Kaiyuan library, tourism Museum, information center, a number of tourism vocational education teaching and training centers.

The experience area regularly holds Campus Sports Festival, skills Festival, cultural festival, art festival, food culture, smile culture and other campus cultural festival activities, and has a strong teaching staff and tourism professional system, rich teaching, scientific research and social service materialization achievements, tourism resources have a certain scientific value.

scenic spot

Main layout

The unique main training facilities, functional facilities and supporting facilities in the scenic area have formed a tourism spatial pattern of "one museum, two centers and five bases" in the national education and tourism demonstration zone of Zhejiang Tourism Institute through functional integration, spatial integration, product design and project innovation.

1. Zhejiang Tourism Museum (Library). It is an important tourism knowledge learning and experience base in the campus scenic area. The core exhibition area is composed of tourism resources Museum, Industry Museum and history museum. It focuses on the development achievements of hotels, scenic spots, travel agencies and other tourism industries, and covers the history of China's tourism, tourist attractions and tourism education. There are leisure book bar, book flea market, Academic Salon, book drifting house (station), tourism commodity sales area and other facilities.

List of main activities (projects) of Zhejiang Tourism Museum (Library)

Two hearts: the tourism reception service center of the north and South campuses, which is mainly used as the management center and service center of the whole education tourism demonstration area, responsible for tourist reception, information consultation, guide service, complaint handling, etc.

Five bases: outdoor sports fitness base, Chinese and foreign cultural exchange and study base, wine and food experience base, poetry and painting landscape tourism performance base and aviation navigation simulation demonstration base.

Outdoor sports and fitness base: located in the north of the north campus, it is mainly composed of golf training base, rock climbing training base, outdoor swimming pool and fitness trail system connecting the whole study tourism area, forming a block with sports and fitness as the main function.

List of main activities (items) of outdoor sports fitness base

Chinese foreign cultural exchange and study base: it is mainly composed of traditional craft inheritance and experience center, calligraphy and painting training room, tea art training room of planning department, Liuyuan and traditional yoga, Taiji, martial arts, folk dance, flower arrangement and other teaching venues of social science department, forming a series of Chinese traditional culture study products and Chinese foreign cultural exchange products. The main projects (activities) include the creation and experience of ceramic crafts, carving, paper cutting and weaving crafts, calligraphy and painting art, tea art, tea ceremony and flower arrangement, yoga, Tai Chi, martial arts and folk dance, as well as English corner, study abroad salon and other Chinese and Western cultural exchange products.

Main research bases for cultural exchange between China and foreign countries

Chinese PinYin : Zhe Lv Yuan Guo Ji Jiao Yu Lv You Ti Yan Qu