Nanxi ancient street

Nanxi ancient street

With a total investment of 500 million yuan, Nanxi ancient street has a total length of 1000 meters. It starts from the West Ring Road of Xincheng in the East and ends at the cultural and sports center to be built in the west, with a total land area of 134435 square meters and a total construction area of 106414 square meters. Nanxi ancient street is divided into three areas: A / B / C, including commercial building area, green landscape area, Guixi river channel, pedestrian street, etc. the project is mainly based on residential buildings in southern Sichuan, showing the unique ecological advantages of "ancient water" in Nanxi, focusing on the construction of characteristic cultural landscape of commercial ancient street, integrating catering, leisure, exhibition, tourism, entertainment and shopping.

Ancient street environment

1. Surrounding environment

Nanxi ancient street project is located in the core area of Binjiang New Town. It is the commercial center of Binjiang New Town, with a total length of one kilometer. The construction land is about 130000 square meters, and the total construction area is about 110000 square meters. It is divided into three areas: A, B and C. The ancient street is adjacent to Yingbin Avenue in the East, connected with the old city, Binjiang Gongyuan and five-star JuYang international hotel in the south, Yingbin square and Sports Center in the west, headquarters financial block and commercial complex in the north.

The channel of Guixi river is the axis of the ancient street and runs through it. The upstream area a is connected with the water park to be built, adjacent to the sports center of Nanxi district under construction; the middle area B is located between high-end residential areas, parallel to Binjiang Avenue; the downstream area C is connected with Yingbin Avenue of Nanxi District, and Guixi river flows into the main channel of the Yangtze River.

2. Architectural features

The ancient street completely adopts the ancient architectural style, and is built according to the concept of "alleys through the city, Shuirong street and louchongyuan", integrating Nanxi ancient culture and water culture. It not only reflects the characteristics of Bashu traditional human settlements in Western Sichuan and southern Sichuan, but also improves and merges the traditional architectural elements of Qilou, patio, Matou wall and other places, showing the architectural style from Ming and Qing Dynasties to the Republic of China, achieving "thousands of buildings, thousands of faces", with the bearing of a master of traditional Chinese dwellings.

3. Landscape style

The ancient street takes Guixi River as the main landscape axis and the central square of section B as the core. Eight small squares are distributed along the street area to become the landscape nodes. Area a mainly shows the echoing relationship between the scenery of Guixi River Bay area and the bridge; area B mainly shows the interactive experience between the square flow of people and the river pier and stage; area C mainly focuses on the interesting features of pavilions and bridges on both sides of the river.

The significance of ancient street

Nanxi ancient street is the engine project of Binjiang New Town, an important starting point for Nanxi district to realize transformation and leap forward and accelerate the development of urban economy, the best form to show the ecological advantages of Nanxi's "water and ancient" nature, and a key project to integrate Nanxi into the construction of southern Sichuan urban agglomeration and Yibin urban agglomeration with a population of one million as soon as possible.

Operation mode

Nanxi ancient street has established the operation mode of "unified management, unified planning, unified format, unified operation, unified investment promotion and unified marketing".

characteristic

Nanxi ancient street project adheres to the combination of Nanxi's heavy historical figure culture and local characteristic products, shows Nanxi's unique natural ecological advantages of "water and ancient", and focuses on the construction of characteristic cultural landscape of commercial ancient street. After the operation of the ancient street, tourists will really feel the characteristic fun of "lane through city, water through lane" and "thousands of buildings, different".

Supporting policies

1、 All business entities entering Nanxi ancient street are exempted from registration, license, management and other administrative fees (including price, urban management, health and epidemic prevention, environmental protection, municipal administration, housing management, quality supervision, public security, etc.) except for the cost of production and administrative fees charged on behalf of provinces and cities.

2、 For those business entities that have entered the ancient street for more than two consecutive years, the district finance will give 40 yuan per square meter of housing rent subsidy every year, with the longest subsidy period of two years.

3、 All merchants who enter the ancient street for business are agricultural registered permanent residence or non-agricultural registered permanent residence in other places. On the principle of voluntariness, they can apply for urban resident registered permanent residence in Nanxi district for themselves, their spouses and their children. When settling down, they will not charge any other fees except for the cost of living. Special departments in the district shall be responsible for assisting in the procedures of household relocation, temporary residence, children's enrollment and nursery .

4、 For the service-oriented enterprises and their individual service industries, such as "zero employment family" personnel, urban minimum living security personnel, unemployed college and technical secondary school graduates, those who have not been resettled and transferred to military personnel, those who have been diverted from public institutions, and those who have lost land, they can enjoy preferential policies and relevant treatment in terms of small loan guarantee for laid-off and unemployed personnel. Under the same conditions, the laid-off and unemployed holders can enjoy the relevant policies of employment and reemployment.

5、 For the establishment of service-oriented enterprises registered in GuJie, unless there are clear provisions in the administrative license, they can be registered when the registered capital reaches 30000 yuan (RMB); the registered capital is allowed to be in place by stages and be supplemented within a time limit.

6、 The Management Committee of Nanxi ancient street organizes relevant departments to provide standardized, efficient and convenient "one-stop" services for the relevant license procedures of merchants who enter Nanxi ancient street.

7、 The introduction of special industries, well-known brand businesses and major business projects can be discussed on a case by case basis, and special support will be given.

8、 The business entities meeting the positioning requirements of "Nanxi ancient street format planning" can enjoy the above supporting policies.

Background brief

On July 28, 2011, Nanxi District, Yibin City, Sichuan Province was officially established. Nanxi, with a long history and rich culture, is known as the hometown of dried tofu culture in China. Nanxi district is in the historical process of promoting new industrialization, new urbanization and agricultural modernization, showing unprecedented vitality. In Nanxi's grand undertaking of "new industrial leading area, business exhibition gathering area, urban-rural integration demonstration area, leisure tourism experience area, science and education industry leading area", the construction of "business exhibition gathering area, urban-rural integration demonstration area, leisure tourism experience area" is the foundation of Binjiang New Town.

Nanxi ancient street project, located in the core area of Binjiang New Town, has become the engine project of Binjiang New Town under the strategy of "taking advantage of Chengdu Chongqing, integrating into southern Sichuan and enriching Yibin", playing a more regional influence and representative role. Its strategic advantages are obvious

The strong tone of Dashi New District

As a new tourism project in Yibin, under the guidance of the 12th Five Year Plan of Yibin, the project has become a leisure destination in southern Sichuan.

The node of tourism circle

The Yi Lu Yu Expressway directly places Nanxi in the core area surrounded by tourism resources in southern Sichuan. It is 2 hours' drive away from Chengdu and 1.5 hours' drive away from Chongqing. It is closely connected with the two economic circles of Chengdu and Chongqing. It has become a transit station, consumption center and an important node on the tourism ring line of southern Sichuan between medium and long-distance tourism destinations around Yibin.

Price difference compared with scenic spots

Taking advantage of the natural price gap between scenic spots and urban functional blocks, we can achieve the urban consumption experience that is not scenic spot but scenic spot.

Driving force of new town construction

Nanxi Riverside New Town will be built with an area of 20 square kilometers, and its resident population will reach 200000 in about eight years. By the end of 2012, 10 real estate projects in the new town, such as Changjiang international, will be delivered one after another, with a construction area of more than 2 million square meters. The "three horizontal and five vertical" road framework of Binjiang New Town has been completed and opened to traffic. Public service facilities such as schools, hospitals, markets and sports centers are under construction, and some of them have been put into use.

Introduction to planning

The theme of Nanxi ancient street is neon, fishing fire and night Nanxi. It is mainly reflected in three aspects

City function: night tour and night practice

In line with the living habits of local residents, the new town center has become a must for local residents to go shopping after dinner. The nighttime consumption habit formed by the whole southern Sichuan area for many years and the relatively low-grade nighttime consumption items will also be improved.

Leisure experience: Night banquet, night drink

Yibin to Nanxi within half an hour to arrive, there are still 4-6 hours of complete leisure time, with catering as the core to extend more entertainment and accommodation projects. With the improvement of the intercity traffic environment brought by the Yi Lu Yu expressway, the attraction of the region to the local people will present an unprecedented scene.

Business activities: night shopping, night stay

According to relevant information, the turnover rate of evening shopping is relatively high, accounting for about 40% of the total turnover of the day. Night consumption accounts for 50% of the total consumption in Guangzhou, 50% in Shanghai and 40% in Suzhou. The resident population brought by Nanxi ancient street will constitute sustainable consumption.

Nanxi ancient street has five types of business planning: culture, catering, accommodation, shopping and leisure. The proportion of business planning is shown in the figure below:

Nanxi ancient street will be based on the principle of "focusing on the construction of characteristic categories, actively supporting the encouraged categories, controlling the fixed-point and quantitative categories, and strictly controlling the prohibited categories", and according to the proportion of various types of business types, the layout of business types will be mainly characterized by South Sichuan (five unique products of "bamboo bean tea fish wine" in South Sichuan).

Basic control principles

Nanxi ancient street is divided into three areas: A, B and C

Commercial theme of Nanxi ancient street

Address: Fulin Avenue, Nanxi District, Yibin City, Sichuan Province

Longitude: 104.966576

Latitude: 28.825945

Chinese PinYin : Nan Xi Gu Jie