Business School of Beijing Union University is a municipal public university with independent legal personality. It is a "civilized campus" unit of the University, and has been awarded the title of "capital greening and beautifying garden unit" by Beijing municipal government. The environment is clean and tidy, forming a good educational environment suitable for the healthy growth of students.
Business School of Beijing Union University
Business School in Beijing CBD
Business school is a municipal public school affiliated to Beijing Union University. It is located in the prosperous CBD of Beijing. It is closely connected with the pulse of modern economy and has convenient business practice. It has the natural location advantage of business school.
International Business Education
As a member of the International Association of higher business schools (AACSB), the mission of AACSB is to "practice social responsibility, promote application innovation, cultivate business backbones, and serve regional development". Its value pursuit is to "practice with moral integrity to achieve practical application", and its vision is to "strive to become an international business school highly praised by the industry".
The college has 2200 full-time students It has four departments, including international business, international economy, e-commerce and finance. It has six specialties, including international economy and trade, finance, information management and information system (business information management), marketing (International Logistics), financial management and international business. Among them, finance is a national characteristic specialty.
School profile
With the goal of "building an international top-quality University, cultivating and bringing up international business talents", and the principle of "serving the capital, radiating the whole country, application-oriented and international characteristics", the college is a multidisciplinary college with business management, e-commerce, art and design majors.
Specialty setting
At present, the college has majors in finance, international economy and trade, international business, marketing, information management and information system, accounting (International Accounting) and so on. It also offers English teaching classes in international economy and trade, and ACCA oriented classes in accounting. The major is closely combined with the development of the times and close to the market demand, which lays the foundation for students' employment. With the continuous improvement of the college's strength in recent years, in 2005, the college was allowed to cancel the enrollment of higher vocational (junior college) and transfer the index to undergraduate, becoming one of the few general colleges in Beijing.
At present, the college has international business department, e-commerce department, financial accounting department, basic department, social science department, business training center, training center and other teaching units, as well as Exhibition Research Institute, International Business Research Institute and e-commerce research institute.
School development
Over the past 20 years since its establishment, the college has been making great efforts to manage the school, exploring bravely, taking development as the theme, reform as the driving force, changing educational ideas, and actively promoting educational innovation. In particular, in recent years, it has found a way of leapfrog development of International School running, and explored the school running mode of small and medium-sized ordinary colleges and universities to adapt to the market economy system, transforming from traditional education to quality education In order to meet the needs of the capital's economic construction and development, we have formed a multi-level, multi type and multi-channel pattern of international cooperation in running schools, which is fully integrated with international education, and achieved new breakthroughs in broadening students' employment channels and improving the quality of education and teaching On December 3, 2004, Beijing Union University hosted a seminar on "school running road of business school and President Sun Ming's school running philosophy". The leaders of Beijing Municipal Education Working Committee attended the seminar, and the report was made by China Education station through a special news interview.
international co-operation
The college has carried out cooperative programs with University of Paisley, University of Northumbria, open International University of Asia (Macau), University of barrarat, Christchurch Polytechnic, Singapore Chartered Institute of technology and Royal College of marketing information, and other foreign universities. It has opened many international through trains for undergraduate and postgraduate students to meet the needs of students at different levels There are more ways to study for bachelor's and master's degrees in foreign countries.
The joint training program between the college, Paisley University and Northumbria University has created a "3 + 1" school running mode and a new way to obtain three degrees (two bachelor's degrees and one master's degree) in five years. It has achieved good results and is welcomed by students. In this project, credits are mutually recognized between the college and the UK cooperative institutions. After three years of study in our college, students can apply to study abroad for the fourth year. After one year of study in the UK, those who pass the examination can obtain both the domestic bachelor's degree and the UK bachelor's degree. After obtaining the bachelor's degree, students studying abroad can continue to study for the master's degree (one year), thus achieving the goal of obtaining three degrees in five years Bid. The college adheres to the principle of honesty. In the process of studying abroad, the annual group visa rate is 100%. Over the past five years, nearly 20% of non art students have been sent to study abroad. Overseas students cherish their time and study hard. The acquisition rate of bachelor's degree is 100%. In recent years, the proportion of students who continue to study for master's degree has reached 85%. In order to do a good job in selecting and sending overseas students, and ensure their quality and level, a study abroad fund system will be implemented from 2005 to support top students from families with real difficulties to study abroad.
In addition to the cooperative programs to train students to obtain degrees, the college has successively carried out other forms of cooperative programs with mermeer business school in Finland, Hong Kong Polytechnic University, Michigan Community College in the United States, Ohm University in Germany, Nuremberg chamber of Commerce and industry. At present, all departments and research institutes of our college are strengthening and deepening international exchanges and cooperation. New progress has been made in scientific research exchanges and cooperation between our college and the University of Paisley in the UK, cooperation between Exhibition Research Institute and relevant industry associations in Germany, and cooperation between the Department of business art and design and relevant universities in Hong Kong and Taiwan.
School running concept
The innovation of school running mode has brought about the "grafting" of internationalization in all aspects of the College: in the aspect of concept, the work is centered on students' success everywhere; in the aspect of student mode, the quality and ability of students are more important than their professional knowledge; in the aspect of teaching plan and curriculum, the standard is to meet the needs of market economy; in the aspect of teaching methods, the goal is to cultivate students Based on ability and quality, we should give full play to the main role of students in learning; in terms of the quality of teaching staff, we should improve teachers' sense of responsibility, strengthen vocational training, and optimize the structure of knowledge and ability.
The college is rigorous in academic research and has a good school spirit. It has won high praise in the examination of teaching management and examination style organized by the Municipal Education Commission. With discipline construction as the leader, curriculum construction as the main line, and classroom teaching as the starting point, the college has promoted education and teaching reform, paid close attention to teaching quality, established an effective teaching quality monitoring system, standardized teaching operation mechanism, and achieved good results. It has established a strong sense of quality among teachers, and promoted teachers to continuously improve their professional ability and quality, In the process of learning, students' subjective consciousness is further improved, they participate in the college education and teaching activities extensively, and put forward good opinions and suggestions on the college teaching work. Teaching and learning benefit each other, and promote the continuous improvement of the college teaching quality. Over the years, the college has maintained a high one-time pass rate of CET-4, which is close to the average level of key universities in China. At the same time, there are many kinds of excellent students who have achieved excellent results in various domestic competitions, and some excellent graduates have been admitted to Tsinghua University, Beijing University of technology and other key universities to study for double bachelor's degree and master's degree.
In order to meet the needs of international education, the college attaches great importance to bilingual teaching in Chinese and English, and all teaching units actively offer bilingual courses. At present, the proportion of bilingual courses in the courses is about 7%. In 2006, the college will carry out all English Teaching in senior grades of 2-3 majors, laying a good foundation for students to become international business talents. The college attaches great importance to the demand of the talent market, actively carries out the education of double certificates (academic certificate and vocational qualification certificate), takes the lead in introducing the osta-cg British international vocational qualification certificate certification mechanism in China, and carries out the training work of e-commerce professional qualification certificate, so that students can obtain at least one or two vocational qualification certificates when they graduate, so as to make the training more effective Students have strong competitiveness, which creates favorable conditions for students' employment. In the past three years, the employment rate has been more than 98%.
The college attaches great importance to the construction of teaching staff. Professors and associate professors account for about 35% of the teaching staff. The main disciplines are doctors and masters, and famous scholars and experts at home and abroad are invited as visiting professors. A discipline echelon with reasonable structure and high academic level has been formed. In order to meet the needs of opening to the outside world and cultivating international business talents, the college has set up apartments for foreign experts and employs a certain number of foreign teachers throughout the year. At the same time, according to the requirements of cultivating applied talents, "double qualified" teachers have occupied a certain proportion.
Educational thought
The college adheres to the idea of "education first, moral education first", actively promotes quality education, with strict process management as the guarantee, especially in the first grade stage, all freshmen live in the school, strengthen training management, highlight English and computer basic teaching, strengthen the cultivation of students' basic quality and basic ability; at the same time, teach students with the consciousness of "honesty" and "rules" Focus on Education
Chinese PinYin : Bei Jing Lian He Da Xue Shang Wu Xue Yuan
Business School of Beijing Union University
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