Zhuo Jianrong
Zhuo Jianrong, director, chairman and chief director of Xiamen blue flame film.
In 2015, he directed the film "Autobot story". Through some growth stories between Kaka and three racing cars, the film conveys the spirit of positive, unity, innovation and never give up to the children.
Biography of characters
In 2015, Zhuo Jianrong directed the movie Autobot story.
Main works
As the only cartoon theme film of racing car in the summer of 2015, "autobiography" has filled the gap in the film market during the summer vacation. The biggest highlight of the film is to advocate the "three noes" of no violence, no pornography and no pollution. Through some growth stories between Kaka and three racing cars, the film conveys the spirit of positive, unity, innovation and never give up to the children.
"Autobiographical story" was released on July 4, 2015, with a total box office revenue of more than 3 million yuan in the past week, even unable to cover the production cost of 10 million yuan. Zhuo Jianrong, director of the film, believes that it is netizens' attacks that lead to poor box office results. At the same time, he also revealed that the company has planned to shoot "Autobot Story 2".
Zhuo Jianrong said: "netizens said that the picture of the first one is not beautiful, and we will improve the second one. We will redesign all the people's design and collect people's image from netizens. In the sequel, we will invest more money to make movies that adults like as well. "
Accused of plagiarism
The domestic animated film "Autobot story" is suspected of plagiarizing the famous Hollywood animated film "racing story". The story lines of the two films are quite different. The reason why autobiographical is considered plagiarism is that its movie poster is very similar to that of racing Story 2. Most importantly, as like as two peas in the car story, Mai Kun is the main character of the Autobot. Many audiences in the cinema said that they would be misled by this poster, thinking that this domestic animation is the sequel of "racing story".
Social commentary
The film production level of autobiography itself is also very difficult to satisfy people. Some people say that its animation effect is not as good as that of Flash software. Even if the car wheels do not roll, they dare to say that they are racing movies. Many viewers expressed their dissatisfaction after watching it.
In Douban, the film scored 2.1, the lowest score ever. More than 4500 netizens commented on it, of which 98.7% scored the lowest.
What's new
On June 21, 2016, the people's Court of Shanghai Pudong New Area held a public session to hear the case of Disney enterprise company, Pixar v. Xiamen Blue Flame Film and Animation Co., Ltd., Beijing base point film and television culture media Co., Ltd. and Shanghai Juli Media Technology Co., Ltd. concerning infringement of copyright and unfair competition. The two plaintiffs believed that the animation images K1 and K2 in the Chinese film Autobot story released in July 2015 copied the animation images "Lightning McQueen" and "fransco" in the plaintiff's films "car story" and "car Story 2", and demanded that the three defendants stop the infringement and compensate the plaintiff for economic losses. At the same time, the plaintiff requested the court to order blue flame company, base point company and Juli company to stop the infringement; blue flame company and base point company jointly and severally compensate the plaintiff for the economic loss of 3 million yuan; blue flame company and base point company jointly and severally compensate the plaintiff for the reasonable cost of stopping the infringement of 1 million yuan. After that, the director of autobiographical response said: Disney, I'm afraid of you, you whole autobiographical, I don't accept!
On December 29, 2016, Shanghai Pudong New Area People's court made a first instance judgment on this case. The defendants immediately stopped copyright infringement and unfair competition. Blue flame company compensated the plaintiff for the loss of 1 million yuan, and base point company was jointly and severally liable for the loss of 800000 yuan. The two companies also need to compensate the plaintiff for more than 350000 yuan of reasonable expenses. "The law favors Disney," auto man director Zhuo Jianrong told reporters in an interview.
Chinese PinYin : Zhuo Jian Rong
Zhuo Jianrong