When you are on the phone, the most taboo thing is to sell the product as soon as you open your mouth, so there is very little chance of success. Because the first contact, people's most direct reaction is the distrust of the sales staff. To eliminate this distrust, sales staff can use the "east wind" strategy.
Zhuge Liang was able to burn down hundreds of thousands of Cao Cao's troops in the battle of Chibi by using the east wind. If telemarketers can sensitively find the "east wind" around them and borrow it, they can often play the role of "four or two thousand catties". The so-called "Dongfeng" refers to borrowing the enterprise that customers trust to shorten the distance with customers, so as to skillfully connect the products they sell with the enterprise that they want to borrow. In this way, it is difficult for customers to refuse.
When using the method of "east wind", we should pay attention to the following points:
(1) The borrowing object must be a well-known enterprise that cooperates with the enterprise and can be trusted by customers;
(2) The borrowing object must be closely related to the products sold by the company;
(3) It is generally more effective to make "borrowing" in the form of customer service return visit.
Chinese PinYin : Zui Ji Yi Kai Kou Jiu Tui Xiao Chan Pin
Don't sell your products as soon as you open your mouth
Compensation and consolation refusal law in negotiation. Tan Pan Zhong De Bu Chang An Wei Ju Jue Fa
Toasts for teachers and students. Shi Sheng Ju Hui Zhu Jiu Ci
Guiding patients with positive thinking. Yong Ji Ji De Si Wei Yin Dao Bing Ren
People who love to curl their lips are usually arrogant. Ai Pie Zui Chun De Ren Nei Xin Tong Chang Shi Ao Man De
Cherish other people's secrets. Zhen Shi Bie Ren De Mi Mi
Keep in touch with everyone in your circle. Yu Quan Zi Zhong De Mei Ge Ren Bao Chi Ji Ji Lian Xi
Don't criticize your boss in front of your colleagues when having dinner with them. Yu Tong Shi Jin Can Shi Bu Yao Zai Tong Shi Mian Qian Pi Ping Shang Si
Persuading people to drink by emphasizing meaning. Yong Qiang Diao Yi Yi De Fang Shi Quan Jiu
Speak less in the workplace. Zhi Chang Zhong Hua Yao Shao Shuo
What's the taboo of shaking hands. Wo Shou You He Jin Ji
Impromptu speech should be easy to understand and flexible. Ji Xi Jiang Hua Yao Tong Su Yi Dong Ling Huo Zhang Wo
Don't borrow your cell phone at will. Bu Yao Sui Yi Ba Shou Ji Jie Ren