Chengdu International Intangible Cultural Heritage Expo Park

In August 2009, the Ministry of culture of the people's Republic of China officially established that Chengdu will become the permanent site of the International Intangible Cultural Heritage Festival, and the International Intangible Cultural Heritage Expo Park will be settled in Chengdu, becoming the permanent carrier of the festival and the permanent platform for the productive protection of intangible cultural heritage.

definition

The Grand View of civilization

According to the definition in the Convention for the protection of intangible cultural heritage adopted by UNESCO, "intangible cultural heritage" refers to various practices, performances, forms of expression, knowledge systems and skills, as well as related tools, objects, handicrafts and cultural sites regarded by groups, groups and sometimes individuals as their cultural heritage. With the change of their environment, relationship with nature and historical conditions, various groups and groups constantly innovate this intangible cultural heritage handed down from generation to generation, and at the same time make themselves have a sense of identity and history, so as to promote cultural diversity and stimulate human creativity.

The character of the times of traditional Chinese style

memory

For a time, the treasure of the nation was quietly lost

Leave us,

And today, we finally find that,

What's gone is the memory of our ancestors.

After a series of cultural breaks in China,

Traditional culture is reviving,

We start to wake up,

The legend of a nation,

It is being collected permanently in the form of intangible cultural heritage,

Tradition and culture, story and emotion

All the memories, smooth the sky, melt into the years,

Bloom in time

inherit

The world of humanity

Intangible cultural heritage in the world

After several centuries of gentle flow

It is connected with all things

The beauty of ingenious craftsmanship

It's a magnificent stroke, which makes people marvel

happy

Collective memory of a nation

In faith, there is a lingering sense of time,

Intangible cultural heritage of the world,

It will show us the details of life in a more intelligent and joyful way,

So that everyone who wanders in it,

From the heart, we can get rid of the fog of material desire and cognition,

Reaching the return of millennium cultural conservation,

Once again feel the long lost source of joy.

harmonious

One is the unique way of thinking of national culture

Reflecting the light and glory of history

That's what it's all about

On the one hand, there is a harmonious balance of cultural diversity in the world,

Reflecting the memory and imagination of culture,

Forged here,

The two are in harmony,

Inheriting the infiltratable context

Collecting touchable culture, and finally creating a golden age of spirit and economy

idea

Chengdu International Intangible Cultural Heritage Festival

Cultural events that influence the world

Chengdu has entered the forefront of the world in the protection and inheritance of intangible cultural heritage. The world-famous International Intangible Cultural Heritage Festival has been successfully held in Chengdu for two times. With the enthusiastic participation and high praise from more than 40 countries, UNESCO officials and cultural groups, Chengdu has greatly enhanced its cultural status in the world and provided fresh development impetus for Chengdu's economic and cultural exchanges with foreign countries.

Chengdu International Intangible Cultural Heritage Expo Park

Permanent carrier of International Intangible Cultural Heritage Festival and permanent platform for productive protection

Chengdu, in the great era of transformation from "made in China" to "created in China", on the vast and thick soil, with the vigorous promotion of UNESCO, creatively, prospectively, internationally and uniquely, takes the lead in the world to create a new platform for the protection and development of intangible cultural heritage, innovate the operation concept, and establish itself as "the only National Intangible Cultural Heritage Expo" Let Chengdu create a strong cultural voice of dialogue with the world!

Three principles

Uniqueness: the world's unique platform for cultural exchange and exhibition of intangible cultural heritage

Intangible cultural heritage culture is the precious wealth left by history to mankind. Through the Intangible Cultural Heritage Expo Park as the carrier, it presents its original ecological style, combines with the means of cultural tourism, and exchanges with other countries in the world to create a unique world major cultural project.

Long term effect: intangible cultural heritage culture is the core productivity and tourism industry is the external carrier

The Intangible Cultural Heritage Expo Park combines with various industrial chains, takes the road of sustainable development, project conception, planning and actual construction, and fully combines the cause and industry, so as to make its long-term development and sustainable vitality.

Internationality: cultural experience of international vision, planning and design of international concept, architectural art of international form

We should build the Intangible Cultural Heritage Expo park according to the international standard, display the intangible cultural heritage culture with the international image, and inherit the intangible cultural heritage culture with the international concept.

Four goals

China's new cultural industry benchmark Economic Zone

International classic cultural tourism destination

Productive protection base of intangible cultural heritage

Chengdu central cultural leisure business district

Creating Chengdu's business card and world brand

Brand concept: we believe in the integration of intangible cultural heritage culture with contemporary values to create the power of enlightening people

Brand mission: we are committed to the linkage of fashion and cultural life, and radiate the new charm of intangible cultural heritage

Brand values: gather the essence of the world, advocate intellectual fashion, pursue sustainable excellence, and highlight cultural wisdom

Brand personality: warm and fresh, fashion taste, delicate, positive and interactive

plan

Project location

Convenient transportation, smooth access to all directions

The International Intangible Cultural Heritage Expo Park is located in the second section of Guanghua Avenue in Chengdu City. The transportation network extends in all directions, adjacent to Guanghua Avenue, ring expressway, Chengwenqiong Expressway and other main traffic trunk lines in the west of the city. Metro Line 4 runs obliquely from northeast to southwest, and there are two main stations in the West and north of the Expo Park.

The central axis of the two new areas is adjacent to the headquarters base

The International Intangible Cultural Heritage Expo Park is located in the core area of Chengdu western new town planning area, closely connecting Qingyang New District and Wenjiang new town, and adjacent to Qingyang Lvzhou headquarters economic and industrial park. The regional development momentum is good.

A place of abundance, a wonderful interpretation of group articles

The International Intangible Cultural Heritage Expo Park, based on the inheritance and protection of intangible cultural heritage of all mankind, takes "memory, inheritance, joy and harmony" as its purpose, organically combines the protection and inheritance of intangible cultural heritage with the creation of characteristic cultural industry, and will attract more than 8 million tourists annually. With the international advanced business operation mode, unique landscape and complete functional format, it has become a cultural tourism resort with the theme of intangible cultural heritage, integrating the protection and inheritance of intangible cultural heritage, productive development of intangible cultural heritage products, science popularization education, conference and exhibition, leisure and entertainment, etc.

Century Dance

The "century dance" group is located in the main entrance area of the International Intangible Cultural Heritage Expo Park adjacent to Guanghua Avenue. It is planned to have the world's only "intangible cultural heritage" themed Expo Center and large-scale celebration square. It has multiple functions such as normal Intangible Cultural Heritage Expo, large-scale celebration activities and intangible cultural heritage creative product sales. At the same time, it brings together the most typical dance art in the world intangible cultural heritage It focuses on the cultural themes of colorful world, colorful intangible cultural heritage and century dance. Through large-scale festival performance, international and domestic intangible cultural heritage exhibition and modern creative expression, the multi-dimensional and all-round presentation of the life vitality of intangible cultural heritage culture. The landmark "century dance square tower" in the center of the square overlooks the beautiful scenery of the whole park. The multimedia show of century dance Plaza, which is tailor-made by the world's top experts, integrates lighting, music, video and fireworks. The magnificent scenes and fantastic colors add to the world of intangible cultural heritage.

The Intangible Cultural Heritage Expo Center is the first comprehensive normal exhibition platform of intangible cultural heritage in China and a cultural heritage project with world strategic vision. The Intangible Cultural Heritage Expo Center takes "sustainable development" as the ultimate guiding ideology, strictly follows the scientific display principle of "people, things and time and space", combines the living display with scientific and technological means, and combines the operation and appreciation. It integrates display and publicity, popular science education, collection and research, cultural exchange and leisure and entertainment, and infinitely enlarges the effect of "never ending Intangible Cultural Heritage Festival".

Five continents

"Wuzhouqing" group is located on the west side of the International Intangible Cultural Heritage Expo Park. It is a group with the theme of hotel vacation, conference and exhibition. The five continents' friendship embodies the breadth and profundity of Chinese civilization, integrates with global civilization, and shows intangible cultural heritage culture with Chinese ceremony, integrates the five continents' friendship, and greets the guests from five continents. The five-star hotels in the group have about 430 sets of customers, which are specially entrusted to be operated and managed by international well-known hotel management organizations, and introduce Michelin star restaurants, characteristic spa and other international well-known brands. In the south of the hotel, an exhibition center of about 20000 square meters is planned. Through various international forums, high-end summit and special art exhibitions, a worldwide cultural platform will be built to integrate world culture into China and make Chinese culture go to the world.

Xicheng affairs

Located in the east of the Expo Park, it is positioned as the exhibition space of Chinese non hereditary handicraft and the museum group of art activation. Every nation has its traditional culture, its extraordinary skills and historical precipitation, and the wisdom and diligence of the working people for thousands of years. What will reappear here is the Chinese nation's exquisite craftsmanship and splendid civilization. It is planned to have eight new modern Chinese style courtyards and a multifunctional theater designed and built with Fujian Tulou as the prototype. Each of the eight courtyard style buildings has its own characteristics, which is an innovative inheritance of traditional Chinese architectural forms. The internal space takes the classic traditional handicrafts in China's intangible cultural heritage list as the theme, organically integrates traditional culture and modern leisure ways, and creates distinctive theme cultural restaurants, business associations and boutique hotels.

Time travel

The space-time travel group is composed of three functional areas: Children's intangible cultural heritage experience center "magic city", intangible cultural heritage celebration and entertainment space "huangehui" and intangible cultural heritage fashion street "taotianxia". Space time travel group is a global intangible cultural heritage group

Chinese PinYin : Cheng Dou Guo Ji Fei Wu Zhi Wen Hua Yi Chan Bo Lan Yuan