Cultural Museum Palace

Located at No. 88, Buji West Ring Road, Longgang District, Shenzhen City, Guangdong Province, Shenzhen Cultural Museum Palace is the largest cluster of antique buildings in South China. As the largest antique jewelry and art trading center in China, the business scope and form of Wenbo Palace are closely related to the theme of Shenzhen cultural and creative industry. It takes antique jewelry, jade, ceramics, calligraphy and painting, furniture, bronze, miscellaneous and arts and crafts as its business format, and takes high-end, high-quality and internationalization as its business strategy to create a fair , identification and auction as one of the international antique art trading platform to build a comprehensive cultural industry chain integrating craft production, art salon, creative experience, exhibition and trading, leisure tourism.

Cultural Museum Palace

Wenbo palace antique art international trading center is a new type of cultural and creative industry project built by Shenzhen Damao Co., Ltd. under Meili group. In 2010, Meili group won the double awards of "30 outstanding enterprises in Shenzhen for 30 years" and "top 100 enterprises in Shenzhen".

geographical position

Located at the southern foot of Fengyi mountain in Shenzhen City, Wenbo palace is the only one in the world that spans the seven historical dynasties of Qin, Han, Tang, song, yuan, Ming and Qing. With a construction area of 160000 square meters, as the largest antique jewelry and art trading center in China, the business scope and form of Wenbo Palace are closely related to the cultural and creative industry center of Shenzhen City, with antique jewelry, jade, ceramics, jadeite, calligraphy and painting, mahogany furniture, copper ware, purple sand, tea art, miscellaneous and arts and crafts as the business format, and focus on non-material The promotion of cultural heritage creates a comprehensive platform integrating creative research, exhibition and trade, appreciation experience, tourism and leisure, scientific and technological innovation, and art finance.

There are three 390 meter long theme shopping streets in the park, including six exhibition halls, 26 fine art museums and 1218 commercial centers

Among them, the tourism facilities cover an area of 30000 square meters, and the art hotel covers an area of 11000 square meters, with more than 2000 parking spaces. With an area of 10000 square meters and a total investment of nearly 2 billion yuan, it has become a new landmark of Shenzhen cultural and creative industrial park.

The beauty of the palace lies in its simple and elegant architecture, its connotation, its art and history. The whole palace is not only peaceful, but also exquisitely laid out. The gate tower stands upright, and the palace is as solemn as Xianyang, with a thousand li golden city. The palace walls stand upright and the eaves teeth peck high, like a Fang's reappearance. The integration of Jiangnan gardens and Huizhou architecture makes the whole palace large, elegant and elegant. Walking here is like shuttling through the tunnel of time, looking at the elegant demeanour of ancient Chinese architecture.

architectural style

The cultural museum palace is the only architectural fusion spanning seven historical dynasties in China. It is the first-class in the world in terms of the grandeur of Hanmen square, the grandeur of the entrance hall, and the high-grade elegance of the multi-function hall. The shopping streets of the Qin and Han Dynasties and the Tang and Song dynasties have a long history, and the Ming and Qing streets, which gather 56 ethnic arts, are the only ones in China. All the lighting, waterscape and environment are beautiful Design is also beyond the industry, so that visitors can not only stay in the beautiful shopping environment, but also enjoy the palace level shopping experience.

Surrounding environment

The cultural museum palace is close to mountains and rivers, with beautiful scenery, integrating natural landscape and cultural landscape. In the future, the development potential of "culture + tourism" is huge. The "beautiful 193 country" building complex under construction by Shenzhen Meili group Damao Co., Ltd. is based on the most representative buildings in 193 countries in the world. According to the plan, it will truly become a world-famous "World Architecture Expo", and the planned Windsor Castle International Hotel will also be the largest and most luxurious hotel in Shenzhen. At that time, the complex will become the most distinctive tourism and cultural street in China and even in the world, and will be integrated with the cultural museum palace, forming a unique innovative industrial mode of "culture + tourism".

The cultural museum palace is surrounded by mountains and rivers with elegant environment. The beautiful 193 Street Tourist Area and the warm and beautiful Windsor Castle villa area will attract numerous real estate investors and high-end consumer groups. Fengyi mountain has a 400 year old Seven Saints Niangniang Temple. The temple is full of incense and believers all over the Pearl River Delta of Guangdong. These are the unique conditions to drive the consumption of the cultural museum palace.

Future planning

The cultural and creative new mode of "culture + science and technology", "culture + tourism" and "culture + finance" in the cultural and creative palace will undoubtedly become another new force of Shenzhen cultural and creative industrial park. With the opening of the palace of cultural heritage and Expo to the whole world in 2011, a world-class cultural museum will be born soon!

Shenzhen Meili group will invest huge advertising expenses and intensive advertising, which will greatly enhance the market awareness and market influence of the cultural museum palace. The beautiful 193 street, which will be built in the second phase of the cultural museum palace, will learn from the design style of Hong Kong Disneyland and take the architectural styles of 193 sovereign countries all over the world as copies to build buildings with different customs in the original proportion of one to one The unique commercial street, which will become one of the most beautiful commercial streets in China after completion, will certainly gather considerable popularity for the cultural museum palace. In addition, a 3600 Mu tourist attraction will be built at the southern foot of Fengyi mountain. Within the tourist attraction, a super five-star Hotel Windsor Hotel will be built. There are hundreds of thousands of square meters of hotels. There are only 30 conference rooms, which is one of the largest star hotels in Asia.

The museum will create a brand new business model of "culture + finance" and "art equity split". Within this year, a brand new art listed company will be set up, and the "dachangjin" South Korea Pavilion will be built to show South Korea's high and new technology. It has signed a high-tech 4D "illusion art" cooperation project with South Korea, which is up to 4.7 billion yuan.

Tourism development

On December 3, 2011, the cultural museum successfully held the opening ceremony of the second phase of China (Shenzhen) Cultural Museum antiques and art international trading center and the launching ceremony of China (Shenzhen) Intangible Cultural Heritage Expo. At this event, the cultural museum signed a contract with nearly 100 travel agencies in the Pearl River Delta region to jointly create a reasonable tourism route with the characteristics of the cultural museum.

In order to build a leading brand in the industry, the company plans to invest nearly 100 million yuan annually in advertising investment, and many authoritative institutions in the antique and art industry, such as the "China collectors association", will help us. We will also build a never-ending antique and art museum through continuous exhibition, appreciation, auction, cultural forum, appreciation of the moon and other activities See the trade center.

Government support

As a project supported by the Central Committee of the Communist Party of China - cultural industry, the museum has been supported by governments at all levels in Shenzhen. Wang Rong, Secretary of Shenzhen Municipal Party committee, visited the museum many times and highly praised it.

On May 13, 2011, Comrade Li Changchun, member of the Standing Committee of the Political Bureau of the CPC Central Committee, visited the Cultural Heritage Museum, highly praised its contribution to the protection of traditional culture, and affirmed its achievements in the development of cultural industry.

On August 12, 2011, Comrade Liu Yunshan, member of the Political Bureau of the CPC Central Committee, Secretary of the Secretariat of the CPC Central Committee and director of the Publicity Department of the CPC Central Committee, visited and inspected the Cultural Heritage Museum. He affirmed the cultural industry development model created by the Cultural Heritage Museum, and splashed ink on the spot, leaving a treasure in the Cultural Heritage Museum. (permanent collection of Xiangshan Art Museum, cultural museum palace)

Tourism information

On December 3, 2011, the 385 line of Shenzhen East Bus Group officially entered Wenbo palace, crossing Huaqiang North from Wenbo palace to Futian port. In 2013, Shenzhen bus B307 road 313 road 381 road 822 road 937 road 956 Road (Wenbo Palace Station).

Take bus 58, 123, 385, 937, K105 and Gaofeng special line 25 to the "Cultural Museum Palace" station.

Address: No.88, Buji West Ring Road, Longgang District, Shenzhen City, Guangdong Province

Longitude: 114.1052610086

Latitude: 22.605039172373

Tel: 0755-89798888

Chinese PinYin : Wen Bo Gong