Liu Ming
Liu Ming
Liu Ming is vice president of Stanford Oriental (Beijing) Information Science Research Institute, partner of Chengdu Youdao Enterprise Management Consulting Co., Ltd., and vice general manager of Chengdu Youdao and vice general manager of Private Entrepreneur Magazine.
In recent years, with the deepening implementation of the national "entrepreneurship and innovation" strategy, Liu Ming led the team to create the "entrepreneurial gardener plan" of Stanford Oriental Research Institute.
Social position
Marketing planning experts, tourism planners, enterprise comprehensive trust pioneers.
Professional experience
An excellent marketing planner growing up from the first line market. As a professional manager, he once worked in Wanda, alpha and other large private enterprises and foreign-funded enterprises; as a teacher, he once worked in Liaoning Polytechnic Vocational College and other universities to teach marketing; when he started his business in Shanghai, he founded the first media company engaged in the development of media carriers in China, and made great achievements! Later, I went to Chengdu and joined Chengdu Youdao Enterprise Management Consulting Co., Ltd. from the grassroots level, I stepped into the leadership position of Chengdu Youdao step by step. He has successively held the posts of planner, senior planner, partner / deputy general manager, etc. Later, together with Shi xingyong, he led the team to the north and successively established Beijing picturesque tourism planning and Design Institute, Stanford Oriental (Beijing) Information Science Research Institute, and served as vice president.
Main achievements
Participated in the establishment of Private Entrepreneur Magazine
Liu Ming has always been concerned about the operation and management of private enterprises, and is a practitioner of the operation and management of private enterprises. Because of long-term thinking and exploration, he summed up his own professional system and methodology. Later, he founded private entrepreneur magazine with the founder of Chengdu Youdao Enterprise Management Consulting Co., Ltd., and served as deputy editor in chief. Private entrepreneurs is an excellent journal, which is jointly sponsored by Chengdu Youdao Enterprise Management Consulting Co., Ltd. and Tianfu College of Southwest University of Finance and economics, with a professional interpretation of "private entrepreneurs' career, life and spiritual world". It was officially launched on May 1, 2012 and published on the 1st of each month. This is a platform to show the style of China's private entrepreneurs, and also a thinking feast for the practical experience of private enterprise management! The journal not only focuses on the management of private enterprises, but also shows the spare time life of private entrepreneurs; it not only interprets the success of private entrepreneurs, but also pays attention to the future development of private enterprises. It is a rare and readable excellent journal for private entrepreneurs and entrepreneurs.
One of the pioneers of the overall trusteeship model of private enterprises
How can management consulting companies create direct value by cooperating with enterprises? This is a question that all management consulting companies and enterprises are thinking about. Liu Ming, together with other senior executives of Chengdu Youdao Enterprise Management Consulting Co., Ltd., started the exploration of No.1 middle school, which is full custody. enterprise trusteeship refers to that the enterprise owner entrusts the operation and management right of the enterprise to Chengdu Youdao Enterprise Management Consulting Co., Ltd. in the form of contract. The senior management team dispatched by Chengdu Youdao is fully responsible for the strategic planning and implementation, business model, corporate culture construction, marketing, brand promotion, production organization, human resources and daily administrative affairs management of the entrusted enterprise, so as to improve the strategic execution ability, internal control ability, marketing ability, profitability and brand influence of the entrusted enterprise And so on. Liu Ming, as the pioneer of the trusteeship mode, took the post of executive general manager of the first trusteeship project. Through his continuous summary, exploration and attempt in his work, he laid a solid theoretical and empirical foundation for the enterprise trusteeship mode and ensured the sound development of the enterprise trusteeship business.
Pioneer of entrepreneurial gardener program
"Gardener plan" is mainly to provide professional support services for entrepreneurs. The service content of the whole plan includes: the overall design of the project, the design of business model and profit model, the preparation of business plan, the design of financing scheme, the docking of the capital side, assisting the founder to communicate and negotiate with the capital side in the financing process, the ability training of entrepreneurs, and the strategic planning of enterprise development More than ten professional services, such as planning, team building in the initial stage of the enterprise, formulation of basic operation management system, construction of marketing mode, etc. dozens of entrepreneurs and projects have joined the "gardener program". In terms of effect, the gardener program has helped six projects obtain financing and operate smoothly, one of which has successfully obtained round B investment; the total scale of these six projects has exceeded 500 million yuan; in addition, three projects have signed intentional investment agreements with the investors recently, and are doing their due diligence During the survey period, financing will be officially obtained soon; more than 20 projects have completed business plans and are in the process of docking with investors or investment negotiations; the rest are still in the business start-up optimization period or project proposal preparation period.
Chinese PinYin : Liu Ming
Liu Ming
