Su Hong
Su Hong
Su Hong, a fashion media person and fashion investor, has been the leader of fashion magazine l'office, fashion men l'office and art finance l'office art. Not only has the extremely high esthetic request to the production publication, also extremely pursues the avant-garde appropriate to own dress, enjoys "the most star disposition magazine publisher" the good reputation in the fashion world.
Su Hong is one of the first batch of senior people engaged in the fashion media industry in China. She first introduced the concept of "creating a star's red carpet image" into China, which has a great impact on the star's red carpet dress. At the same time, she is also the founder of "China's elegant grand ceremony" and is honored as "China's fashion queen" in the industry.
In 2014, the star reality show "goddess's new clothes" pushed this remote "Chinese fashion queen" to the public. As a special invited judge, she served as the fashion consultant of asobio. In 2015, he published his personal work "crazy world, elegant heart". In 2016, he served as a member of the "Honey pushing group" of Zhejiang satellite TV's large-scale women's group music development reality show "honeybee girl team", guiding and commenting on the current situation of participating girls. In the same year, he guest starred in Zhengxin drama "on top of the clouds" with Chen Xiao, Yuan Shanshan and other actors on cross-border TV screens.
Character experience
Su Hong graduated from the Art Department of Beijing Normal University and was taught by Yu Dan, a famous professor. When she was a junior, her pretty appearance was favored by the director, and she took part in the shooting of the Movie Song Dynasty. After graduation, she became the host of CCTV music channel. He has successively presided over "screen singing" and "stars and fashion" columns, guest stars of many fashion TV programs, participated in the creative planning of many fashion TV programs, served as the planner and editor in chief of "fashion consumption frontier" magazine, served as the chief planner and judge of two sessions of "Chinese model" competition, and led a professional team to create "create" for Chinese film award ceremony Star red carpet international image "brand-new model, launched a special funding has a certain talent of fashion design poor students" campus charity trip "activities. In 2001, she was invited to enter the door of fashion magazine and participate in some promotional activities. This is China's first fashion magazine, which was founded in 1980. With beautiful words and colorful pictures, it records the whole history of China's fashion and fashion industry from the beginning, development to prosperity. At the same time, it also delivers the latest fashion information from all over the world to Chinese people. It is known as the leader of China's fashion culture. In 2003, when the company was in crisis, she officially took over the publishing and operation of fashion magazine, and cooperated with French l'oficiel magazine, which is known as the western "fashion Bible", to create a new fashion l'oficiel, which combines French "100% fashion, 100% luxury" with Chinese elegant, subtle and exquisite Oriental sentiment to create a brand new fashion l'oficiel Fashion magazine l'oficiel is located in the introduction of high fashion and consumer products. In 2007, Su Hong was officially responsible for the publication of fashion l'officielhommes. In these two top international fashion magazines, she and her colleagues gathered gold to present a magnificent fashion information feast for the Chinese people. In 2010, on the occasion of the 30th anniversary of fashion l'officiel, Su Hong's fashion media group held the first award ceremony with the theme of "elegance" in China, opening the first year of elegance in China. in order to create Chinese style elegance, Su Hong and her "fashion l'officiel" magazine team have created an international image for the red carpet stars of China's top film awards ceremony Huabiao award and Golden Rooster Hundred Flowers Award. "I often go to international film festivals like Cannes, and I'm often attracted by the way the stars dress and behave. The elegance that comes out of their bones sets off a strong atmosphere for them. " However, the domestic stars are still in the stage of exploring and learning the fashion trend. They rarely use clothing, accessories and modeling to highlight their unique temperament. Especially in the red carpet shows of major film festivals at home and abroad, Chinese stars are always buried. Su Hong cooperates with filmmakers Association and film channel to bring top domestic stylists and many international famous clothing to the film festival to create a personal image for the stars. This is also the first case in China's magazine circle. "The grace and beauty of any woman does not lie in her beauty, but in her self-confidence. A kind of recognition and acceptance from the inside out, as well as a love for the culture to which you belong. " Su Hong even hopes to apply for "elegance day" on October 28 every year, so that Chinese people can at least pay attention to elegance on this day and start a truly elegant and fashionable life. Su Hong has a deep love for art. "Art is the enjoyment of the spiritual field, a state higher than the appearance of fashion, and art is the highest luxury." In 2010, the art exhibition "ten faces of modernity" was successfully held. Ten outstanding contemporary artists, including Shi Jinsong, Zhou Changqing, he wenjue, He Sen and Wang Fei, who are keen on language exploration and personality expression, communicate with the audience with their works of art. In addition, Su Hong and her partners set up l'officiel art studio in 798, a gathering place for artists to communicate with. "It's a small restaurant where you can eat and communicate. It's the image of the fashion magazine and the voice of our art in 798. in Su Hong's future planning, fashion magazine will gradually develop more creative projects such as tourism, film and television on the basis of the existing industry. With steady action step by step, it will realize the ideal in her heart - to excavate the DNA of traditional Chinese culture, that is, elegance and Confucianism, to accept new things with a more modest and elegant attitude, and to develop a real culture I'm interested in my own art and fashion. When l'officiel magazine is celebrating its 30th anniversary, Su Hong and her team have invited nearly 300 elites from the cultural, artistic and performing arts circles to witness this starry moment. Looking back on the development of fashion in China, people here all deeply feel that fashion is no longer a popular trend in the West for hundreds of years, nor is it a flamboyant socialite in Shanghai in the 1930s. In today's China, elegance is the supreme pursuit of fashion. Su Hong's life motto coincides with the slogan of the magazine: "calm, wise and full of quality". This is exactly the core of Chinese elegance. It's not that we are eager for quick success and instant benefit when we have wine, nor that we are worried about gain and loss when our mood rises and falls with the market. It's the Confucian and elegant way advocated in traditional Chinese culture. "We should arouse the memory of the elegant and exquisite life, and hope to reshape the spiritual outlook of the Chinese people in our era under the appearance of the commodity society full of material. Only in this way can we achieve cultural renaissance. " In Su Hong's opinion, brand and profit are the "added value" gained on the road of pursuing ideal. The ultimate goal of fashion l'officiel magazine is to excavate and carry forward the essence of elegance in traditional Chinese culture. "2010 China elegant grand ceremony - selection of elegant model figures" has selected female models from all walks of life, including Jiang Wenli, Chen Hong, Wu Junmei, Yang Lan and Tan Jing, which has aroused great concern of the society. "2011 China elegant grand ceremony - Award for public welfare figures", attended by Gong Li, Carina Lau and many other first-line stars and celebrities, lit up the water cube and stunned the world. "2012 China elegant grand ceremony -" business rose "award ceremony", a group of outstanding women fighting against the business sea appeared on the stage, showing the light of wisdom and the beauty of fashion of Chinese women. The winners of the 2013 China elegant ceremony - "fashion leader" model women's selection "are all successful women in their respective industries. With their unique style and energy, they promote Chinese fashion and stride forward with a unique attitude. Su Hong, the founder of "China's elegant grand ceremony", who participated in the planning and experienced four grand meetings, said: this activity aims to arouse the memory of elegant and exquisite life that once belonged to the Chinese people, reshape the spiritual outlook of the Chinese people in our era, call on the whole society to return to elegance, regain traditional culture, and revive the spirit of the times. in 2012, he recorded Tianjin satellite TV's it's none other than you. As an elegant and wise representative of the boss group, he won many praise for his sharp and exquisite comments. visit Xinhuanet as a fashionable and successful woman, and the interview is broadcast live on Xinhuanet women's channel. In an exclusive interview with kaixin.com, we talked with the host about how to get rid of the heavy pressure and taste the fashionable and elegant life. As the most influential person in the fashion circle, light media "entertainment scene" was invited to record the special edition of "quotations ask action". Talk about their own experience in pursuit of dreams and provide guidance for young entrepreneurs. In 2013, with the opportunity of birthday, Su Hong invited a number of star friends to jointly record Jilin satellite TV's "big brand birthday party", which was widely praised once broadcast. Tencent invited to record fashion channel "fashion open class", as a star fashion lecturer, to teach fashion experience. Invited by Tourism Satellite TV, Su Hong, together with the world famous supermodel he Sui, famous stylist Li Dongtian and singer Shang Wenjie, serves as the guest judge of the first supermodel. in 2014, Su Hong was invited to Tianjin satellite TV as a star
Chinese PinYin : Su Hong
Su Hong
