Yunnan Tongchang Insurance Appraisal Co., Ltd

Enterprise volume: investigation of Tongchang insurance brokerage Co., Ltd

Enterprise volume: investigation of Tongchang insurance brokerage Co., Ltd. is a book published by economic management press in July 2017, written by Huang Yanghua and Chen Jiagui.

content validity

"Insurance" is meant to be safe and reliable. With the development and evolution of people's production and life, insurance industry has gradually evolved into the basic means of risk management, and then become an important part of modern service industry. China's insurance industry started more than 100 years ago with the penetration of modern western capitalist economy in China, and the national insurance industry survives tenaciously with the growth of domestic insurance demand. After the founding of new China, with the evolution of China's economic system, China's insurance industry experienced ups and downs several times. After the reform and opening up, China's insurance industry has been in a dominant position for quite a long time. At the end of the 20th century, Ping An and Pacific Insurance were established one after another. In the 21st century, with the entry of Dadi, sunshine, Bank of China, Yongcheng, Huatai, Yong'an, Hua'an and other insurance companies into the market one after another. China's insurance industry has entered a period of prosperity. The scale of the industry has grown rapidly, the degree of competition has been continuously improved, and the innovation of insurance products and business models has accelerated. However, although the scale of China's insurance industry has ranked third in the world. However, the insurance market is still immature and the development level is not high, which can not meet the increasing demand of the people for insurance. How to serve the needs of national economic construction in the new context? How to meet the upgrading of people's Insurance Demand in the new development stage? This has become a realistic proposition that the insurance industry must consider at present and in the future. The growth and upgrading of insurance intermediary market is the key area for the development of China's insurance industry in the future. Insurance intermediary is subdivided into insurance broker, insurance agent and insurance estimation "troika". The upgrading of insurance intermediary industry structure is not only related to the healthy growth of insurance intermediary, but also affects the sustainable development of large insurance industry. For this reason, "China's national conditions research series · enterprise volume: investigation of Tongchang insurance brokerage Co., Ltd." selects Yunnan Tongchang insurance brokerage Co., Ltd. (hereinafter referred to as Tongchang) as the research object, hoping to observe the evolution and change of China's insurance intermediary industry through a "sketchy" investigation of the growth and innovation of this typical insurance intermediary company. After nearly 20 years of rapid development, Tongchang has formed an insurance intermediary group with Tongchang brokers as the center and Tongchang agents and Tongchang assessors as the two wings. In 2010, the company achieved business income of more than 20 million yuan, with nearly 200 employees and over 100 million yuan of premium. As of 2015, the number of employees has grown to nearly 400, and the premium scale is more than 300 million yuan. Among them, there are more than 70 after-sales appraisal teams, with strong development momentum. The company has a strong insurance sales and after-sales service capabilities.

Book catalogue

introduction

Growth

Chapter I industry background

The first section is a brief history of world insurance

Section 2 the development of China's Insurance Industry

Section 3 development of insurance intermediaries

Section 4 basic situation of Yunnan insurance market

Chapter 2 start up

Section 1 Tongchang starts hard

Section 2 March into the insurance industry

Section 3 join Jiang taimou

The third chapter is the development process

The first section: Jiang Tai's sharpening front gradually revealed (July 2002 to August 2006)

Section 2 Tongchang set sail (August 2006 to July 2014)

Section 3 freshmen in Tongchang (July 2014 to may 2015)

Chapter four Tongchang "timely compensation"

The first section is the background of timely compensation

Section 2 "timely compensation"

Section 3 "timely compensation" business development

Chapter five Tongchang strategy

The first section is the origin and evolution of Tongchang strategy

Section 2 core competitiveness of Tongchang

Section 3 construction of Tongchang branch

Section 4 innovation of Tongchang

Business

Chapter VI Tongchang business

Section 1 overview of Tongchang business

Section 2 Tongchang non auto brokerage business

Section 3 Tongchang auto insurance business

Section 4 Tongchang public valuation business

Management

Chapter seven Tongchang system

Section one system summary

Section 2 financial management and risk control

Section 3 customer service system

Section 4 Human Resource Management

Culture

Chapter 8 Tongchang corporate culture

Section 1 equity culture

Section 2 brotherhood culture

Section 3 integrity culture

Section 4 learning culture

Section 5 happiness culture

Section 6 corporate social responsibility

appendix

Chinese PinYin : Yun Nan Tong Chang Bao Xian Gong Gu You Xian Gong Si