Wealth always favors those who have courage. The result of hesitation and timidity is that you will never stop on the road of pursuing wealth.
Pierre Cardin, a famous fashion designer in the world, is a man who dares to take risks. His business strategy for Maxim restaurant reflects the decision-making ability and talent of this modern entrepreneur and fashion design master at the critical moment. Maxim restaurant, founded in 1893, is a famous high-end restaurant in France. However, in the 1970s, the business was more and more depressed. In 1977, it was on the verge of bankruptcy.
At this time, Pierre Cardin decided to buy Maxim restaurant. All his friends thought Pierre Cardin was joking and dissuaded him one after another: "this restaurant is in recession. If you want to buy it, it will cost a lot of money. It's a burden to yourself." Others said to him, "don't let yourself go bankrupt. Keep your head calm." However, Pierre Cardin himself thinks that although maxim is in a recession, it has a long history, old brand and advantages. The main reason for its poor operation lies in its high grade, single variety and limited domestic market. As long as we improve in these aspects, we can certainly achieve results. What's more, when it's in a slump, you can buy it at a low price.
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