Jiangsu Satellite TV

Jiangsu Satellite TV

Jiangsu Satellite TV (another name: litchi station) is a satellite channel of Jiangsu Provincial Radio and television station (Group), which started broadcasting on December 28, 1997.

On December 28, 1997, the first program of Jiangsu TV station appeared on the star, calling "Jiangsu Satellite TV". In 2004, the channel positioning characterized by emotion was established. In 2006, its music talent show "absolute singing" was elected as one of the three national talent shows. In 2009, the channel began to realize the simultaneous broadcast of high and standard definition TV

. Since 2010, it has launched a series of programs such as "let's love each other", "the strongest brain", "masked singer guess", "if you are the one", "one stop to the end", "sesame open the door", "fight for her" and so on. In 2016, it won the title of "the most attractive TV media". In 2018, it won the title of "TV landmark annual most influential provincial satellite TV"

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development history

On May 1, 1960, Nanjing TV experimental station, the predecessor of Jiangsu Satellite TV, started broadcasting

.

In September 1961, after the broadcasting car was put into use, it began to broadcast the live theater, including Princess Wencheng, rain in Tianjing, thunderstorm, sunrise, etc., as well as the performances of Myanmar, Korean song and dance troupes and Soviet art troupes in Nanjing. From October of the same year to April of 1962, the TV station organized 30 literary and artistic programs and broadcast them live for nearly 40 times

.

In May 1962, due to the adjustment and streamlining of the national broadcasting system, Nanjing TV experimental station was listed as "suspended"

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During the period from 1962 to 1965, in order to maintain the equipment, the film was released once a week

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In 1968, with the approval of the Jiangsu Provincial Revolutionary Committee, Nanjing TV experimental station resumed broadcasting under the name of Nanjing TV station on October 1

.

In 1972, it began to transmit programs by microwave. In addition to its own programs, it transferred programs to CCTV three times a week

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On June 30, 1979, with the approval of Jiangsu Provincial Committee of the Communist Party of China, Nanjing TV station was renamed Jiangsu TV station, and its name was written by Guo Moruo. In November, a 4-channel 1kW color TV transmitter was put into operation to relay CCTV programs

.

In October 1980, the station set up a news group, a literature and art group, a special topic group, a TV drama group and a technical group

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In February 1982, Jiangsu TV station was changed from a two-level organization to a three-level organization, namely, a news department, a program department, a production department, a technology department and an office

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After the system reform in 1983, Jiangsu TV station became the second level bureau unit of Jiangsu Provincial Radio and Television Department. At the end of the same year, the staff of Jiangsu TV station was 210

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In June 1986, Jiangsu TV station completed the site selection of satellite receiving stations

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On December 28, 1997, channel 1 of Jiangsu TV station was officially broadcast on the satellite, and changed its name to "Jiangsu Satellite TV".

In 2004, Jiangsu Satellite TV established a channel positioning characterized by emotion

.

In 2006, the music talent show "absolute singing" was launched, which was elected as one of the three major talent shows in China

.

On March 5, 2007, Jiangsu Satellite TV launched the event program "human world" in the golden file

.

In 2008, the positioning language of Jiangsu Satellite TV was upgraded from "emotional world" to "emotional world". Its programs include the TV Karaoke Contest "king of karaoke" and the dance variety show "I dance youth", which were broadcast in 2009. In that year, he put forward the strategy of "big drama broadcasting alone" and began to try "big drama self-control".

In 2009, Jiangsu Satellite TV comprehensively upgraded, adding more entertainment elements to the emotion, enriching the emotional connotation, and adding two daily programs and one weekly program. On March 1, the hot event analysis program "certificate" was officially launched.

On May 17, the game variety show challenge 100% was officially launched.

On September 28, Jiangsu Satellite TV began to broadcast high-definition and standard definition TV simultaneously

. On November 21, Jiangsu Satellite TV launched the "China happiness index survey"

.

In 2010, Jiangsu Satellite TV upgraded its positioning from "emotion" to "happiness", and put forward the brand slogan of "emotional world, Happy China"

. At the beginning of this year, we launched the life service and friend making column "if you are the one"

. In September, the "marriage and happiness show" column group was launched, including the marriage and happiness show "happy enemy" and the blind date variety show "husband looks at you"

.

In 2012, Jiangsu Satellite TV's Spring Festival special program "have to laugh" was broadcast from the second to fifth day of the Lunar New Year and at 22:00 on the eighth day of the lunar new year

. In the first half of this year, it launched the educational challenge program "one stop to the end", the public welfare fitness program "the most dazzling national style", and the imitation singing program "unparalleled in the world"

.

On April 7, 2013, star diving competition program "star diving Cube" was launched

. On October 11, the singing program "all around Star Wars" was launched

.

On February 1, 2015, Jiangsu Satellite TV and Hong Kong PCCW jointly built "now jelli", focusing on Jiangsu Satellite TV's core programs, which are paid for by users of Hong Kong's now pay TV platform. In April, the original reality show "fight for her" and star love reality show "let's fall in love" were launched

. On June 9, the outdoor program "extreme warrior" premiered

.

In 2016, Jiangsu Satellite TV invested more than 1.5 billion yuan and accumulated more than 20 plays. The genre covers classic sequels, era epics, drama King's boutiques, fashion emotions, hot idols and other types,

At the same time, it launched the mystery music show "see your voice", the food reality show "men and women", the quarterly variety show "let me say thank you", the global sports reality show "extraordinary partner", and the outdoor reality show "fighting God"

. On May 15, the world extreme combat "Kunlun duel" was broadcast on Jiangsu Satellite TV

. On May 20, the documentary series of traditional Chinese medicine culture "materia medica China" was launched

. In July, the music program "gaishiyinxiong" was launched

. On June 9, a special program named "Dragon Boat Festival jinqulao" was launched as the "pilot broadcast" version of "jinqulao"

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On April 13, 2017, the music program "jinqulao" was launched. The theme of the program is "salvage the dust Golden Melody", which provides a development direction for the music programs that are in the bottleneck

. On July 9, the children's talk show "great kids Season 2" was launched

. On August 26, the cultural and emotional program "reading beauty" was launched

. On September 6, the picture ratio of Jiangsu Satellite TV's standard definition channel was changed to 16:9 format, but its logo, news programs and CCTV's news broadcast were still in 4:3 format, and its logo was changed to 16:9 format on September 20.

On March 25, 2018, the intergenerational dating show "new dating era" was launched

. At 22:00 p.m. on April 25, the star vegetable interactive reality show "the three of us" was launched

. On April 27, the interactive music variety show "Hey, sing! 》

. In October, a scene reading program "a good book" was launched

. On December 19, news programs on Jiangsu Satellite TV's standard definition channel were broadcast in 16:9 format.

On January 6, 2019, the original intergenerational blind date show "new blind date conference" will be launched

. On April 21, the global creative competition show "versatile talent" was launched, with Li Hao as the chief producer

. At 21:00 p.m. on September 8, the "99 cost-effective grand ceremony" Gala, launched by Jiangsu Satellite TV's new year's party and "jinqulao" team, premiered

. On September 6, the program "let's fall in love" was launched, which was hosted by Meng Fei

.

At 19:30 p.m. on June 16, 2020, Jiangsu Satellite TV launched "tmall 618 super evening" evening party

.

TV culture

The implication of the logo

The logo of Jiangsu Satellite TV adopts red as the main tone, with concise composition and profound implication. The logo creativity comes from the concept of "people-oriented". Therefore, it absorbs the pictographic features of "human" in Chinese characters. And skillfully put the Chinese pinyin "JS" into the word "people". It looks simple and depicts a grand picture of the confluence of the Yangtze River and the canal, with strong regional characteristics.

Because the logo is like a litchi, Jiangsu Satellite TV is also known as "litchi platform" by the audience

.

Slogan

Layout plan

Forenoon, if you are not sincere, please don't bother me. Study hard in July 2012. Jiangsu satellite TV has increased input in the daytime and late night. In the morning, if you are the one, the best folk style, the noon game challenge, the evening "the most glistening national wind" and the late night show have launched a live program "study hard". In the aspect of TV series, Jiangsu Satellite TV's happiness theater continued the mode of "three episodes in a week + two episodes in a weekend" implemented on January 1

.

During November 2014, Jiangsu Satellite TV implemented the

Chinese PinYin : Jiang Su Wei Shi